International Branding Year 4

Hanzehogeschool Groningen (Hanze)

Here are the best resources to pass International Branding Year 4. Find International Branding Year 4 study guides, notes, assignments, and much more.

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Summary Global Marketing by Svend Hollensen, International Branding Exam Year 4 (2020/2021 Summary Global Marketing by Svend Hollensen, International Branding Exam Year 4 (2020/2021
  • Summary Global Marketing by Svend Hollensen, International Branding Exam Year 4 (2020/2021

  • Summary • 67 pages • 2020
  • Extensive summary of the Global Marketing book by Svend Hollensen for the International Branding exam in year 4. Included chapters are (only relevant theory stated for the exam): Chapter 1 Chapter 2 Chapter 3 Chapter 4 Chaper 8 Chapter 9 Chapter 10 Chapter 11 Chapter 12 Chapter 14 Chapter 16 Chapter 17
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Summary Global Brand Strategy by Steenkamp, exam International Branding Year 4 (2020/2021)
  • Summary Global Brand Strategy by Steenkamp, exam International Branding Year 4 (2020/2021)

  • Summary • 39 pages • 2020
  • Summary of the Global Brand Strategy book by Steenkamp, for the International Branding specialization course exam in Year 4, International Communication. This summary includes the following chapters (as stated for the exam November 2020): Chapter 1: p. 1 - 12 Chapter 2: p. 19 - 43 Chapter 3: whole chapter Chapter 4: p. 75 - 95 / p. 100 - 109 Chapter 5: p. 111 - 119 / p. 126 - 147 Chapter 8: p. 209 - 213 / p. 220 - 227
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