BUSI 430 EXAM 3
BUSI 430 EXAM 3
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BUSI 430 EXAM 3
- Exam (elaborations) • 10 pages • 2018
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Question 1 
Which statement below about poor experiences and dissatisfaction with an e-commerce site is false?
Walmart saw a sharp decline in conversion rate when its website load time increased from 1 second to 4 seconds.
Amazon.com discovered that for every 100-millisecond decline in site load time, online revenue declined 1 percent.
Of consumers who were dissatisfied with an e-commerce site's performance, 40 percent were unlikely to ever visit the site again.
Research by Torbit found that as ...
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