Digital marketing

Answers to all learning objectives and questions for all the modules. Information from slides, complemented with own notes from classes and online modules.

Deze samenvatting bevat alle slides, aangevuld met mijn nota's uit de hoorcolleges. Ik heb zelf alle lessen beluisterd en ben geslaagd voor het vak met een 16/20. Ik volgde Digital Marketing in het academiejaar 2021-2022 en behaalde de master in de Bedrijfscommunicatie met magna cum laude.

Samenvatting Digital Marketing (master Communicatiewetenschappen, KUL) - prof.: Tim Smits

Passed in first term with 16/20 - only used this summary. This is a full summary of the Digital Marketing course by prof. dr. Tim Smits. [S0F05a], [S0F11A] & [S0I71A]. Included: slides, guest lectures by Tom Boesten and Simone Krouwer, notes, summary of the book "Understanding Digital Marketing" on top of the slides, Q&A's, transcript of the mandatory podcast, all papers: extensive summaries that are likely to be sufficient for the exam. Together, this should be everything you need to answer the...

Everything you need to study to prepare for the exam Digital marketing. Includes the sessions of the E-book and guest lecture.