Samenvatting Marketing BDK
Summary of the book Principles of Marketing by Kotler & Armstrong. These are the chapters: 1, 2, 3, 5, 6, 7,8,9, 10, 11, 16, 12, 13, 14, 15, 18
Samenvatting Principles of Marketing
Summary of the book Principles of Marketing, written by Kotler & Armstrong for the subject Marketing Management, Bachelor Year 2.
Principles of Marketing, 14th edition - Kotler & Armstrong
I have summarized the book on the basis of the chapters and sections. The summary is clear to see what belongs to which section.