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Retail Data Analytics for Decision Making BRM/353 Version 2 1
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University of Phoenix Material Loyal Customer Worksheet Select a brand in which you are familiar and/or are a loyal consumer (This will be the basis for future assignments). Cite all outside sources according to APA formatting guidelines. 1. Complete the following chart in 90- to 175- words: Brand Why was this brand selected? 2. Identify the four components of brand position: 1 2 3 4 3. Analyze the brand position in its niche/market as it relates to the four components...
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University of Phoenix Material•Retail Data Analytics for Decision Making BRM/353 Version 2
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University of Phoenix Material Loyal Customer Worksheet Select a brand in which you are familiar and/or are a loyal consumer (This will be the basis for future assignments). Cite all outside sources according to APA formatting guidelines. 1. Complete the following chart in 90- to 175- words: Brand Why was this brand selected? 2. Identify the four components of brand position: 1 2 3 4 3. Analyze the brand position in its niche/market as it relates to the four components...