MKT 421 Final Exam Guide New 2019
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MKT 421 Final Exam Guide New 2019
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MKT 421 Final Exam Guide New 2019•MKT 421 Final Exam Guide New 2019
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MKT 421 Final Exam Guide New 2019
1. _________ is best defined as the process of continuously obtaining information on events happening outside a company to recognize and interpret possible trends that affect marketing.
2. A __________ is often referred to as a business firm.
3. The __________ refers to the seven stages a company goes through to recognize opportunities and convert them into sellable services or products
4. __________ differentiates retail outlets depending on whether contractual systems independent retailers or ...
- Exam (elaborations)
- • 9 pages's •
-
MKT 421 Final Exam Guide New 2019•MKT 421 Final Exam Guide New 2019
Preview 1 out of 9 pages
1. _________ is best defined as the process of continuously obtaining information on events happening outside a company to recognize and interpret possible trends that affect marketing.
2. A __________ is often referred to as a business firm.
3. The __________ refers to the seven stages a company goes through to recognize opportunities and convert them into sellable services or products
4. __________ differentiates retail outlets depending on whether contractual systems independent retailers or ...