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Lisasnoeij

Op deze pagina vind je alle documenten, voordeelbundels en oefenvragen die worden aangeboden door verkoper lisasnoeij.

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Summary Papers Managing and motivating for value

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Summary of the papers Lecture 2: Performance Measures Moers, F. 2006. Performance Measure Properties and Delegation. The Accounting Review 81(4): 897-924. Campbell, D. 2008. Nonfinancial performance measures and promotion-based incentives. Journal of Accounting Research 46(2): 297-332. Abernethy, M.A., J. Bouwens, and L. van Lent. 2013. The role of performance measures in the intertemporal decisions of business unit managers. Contemporary Accounting Research 30(3): 925-961 Lecture 3: Subjecti...

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  • Samenvatting
  •  • 45 pagina's • 
  • door lisasnoeij • 
  • geupload  2017
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Definitions MMfV

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Definitions used in the papers and in the lectures

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  • Overig
  •  • 9 pagina's • 
  • door lisasnoeij • 
  • geupload  2017
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Summary papers for International Marketing 2016/2017

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Summary of the papers for International Marketing Levitt, the globalization of markets De Mooij, Covergence and divergence in consumer behavior Anould & Mohr, Dynamic transformations for base-of-the-pyramid market clusters Sheth, Impact of emerging markets on marketing Douglas & Craig, Convergence and Divergence: developing a semiglobal marketing strategy Jain, Standardization of international marketing strategy Steenkamp & de Jong, A global investigation into the constellation of consumer attit...

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  • Samenvatting
  •  • 27 pagina's • 
  • door lisasnoeij • 
  • geupload  2017
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