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TEST BANK FOR MARKETING MANAGEMENT, 15TH EDITION. PHILIP KOTLER. 1 TO 2 CHAPTERS
- Vak
- Instelling
- Boek
Chapter 1 Defining Marketing for the 21st Century 1) Which of the following statements about marketing is true? A) It is of little importance when products are standardized. B) It can help create jobs in the economy by increasing demand for goods and services. C) It helps to build a loyal cus...
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