Creative Business
DIGITALE MEDIA
CONTENT
Nina Waals
500853888
Blauw M158
Module: Digitale Media: Content
Docent: Ingeborg Bruinewoud
Datum: 15-01-2021
, Portfolio – Nina Waals
Contents
1. Content en planning..........................................................................................................3
1.1 Beschrijving concept........................................................................................................................ 3
1.2 Planning: contentbehoefte............................................................................................................... 3
1.3 Planning: contentflow....................................................................................................................... 3
Content type: Bier van de dag....................................................................................................... 3
Content type: Vreemd drankje....................................................................................................... 3
Content type: Feestbier.................................................................................................................. 3
2. Creëren............................................................................................................................. 4
2.1 Creëren: onderbouwen keuzes contenttypen..................................................................................4
2.2 Creëren: contentmodels contenttypen............................................................................................. 5
3. Publiceren.......................................................................................................................... 8
3.1 Facebook......................................................................................................................................... 8
3.2 Instagram......................................................................................................................................... 8
3.3 YouTube.......................................................................................................................................... 8
4. Evalueren........................................................................................................................... 9
4.1 Doelstellingen en verantwoording..................................................................................................... 9
4.2 KPI’s en verantwoording................................................................................................................ 10
5. Behoud............................................................................................................................ 11
5.1 Behoudplan.................................................................................................................................... 11
5.2 Metadata........................................................................................................................................ 11
6. Contentplanning............................................................................................................. 12
6.1 Verantwoording.............................................................................................................................. 12
7. Evaluatie.......................................................................................................................... 13
Bronnenlijst......................................................................................................................... 14
2
DIGITALE MEDIA
CONTENT
Nina Waals
500853888
Blauw M158
Module: Digitale Media: Content
Docent: Ingeborg Bruinewoud
Datum: 15-01-2021
, Portfolio – Nina Waals
Contents
1. Content en planning..........................................................................................................3
1.1 Beschrijving concept........................................................................................................................ 3
1.2 Planning: contentbehoefte............................................................................................................... 3
1.3 Planning: contentflow....................................................................................................................... 3
Content type: Bier van de dag....................................................................................................... 3
Content type: Vreemd drankje....................................................................................................... 3
Content type: Feestbier.................................................................................................................. 3
2. Creëren............................................................................................................................. 4
2.1 Creëren: onderbouwen keuzes contenttypen..................................................................................4
2.2 Creëren: contentmodels contenttypen............................................................................................. 5
3. Publiceren.......................................................................................................................... 8
3.1 Facebook......................................................................................................................................... 8
3.2 Instagram......................................................................................................................................... 8
3.3 YouTube.......................................................................................................................................... 8
4. Evalueren........................................................................................................................... 9
4.1 Doelstellingen en verantwoording..................................................................................................... 9
4.2 KPI’s en verantwoording................................................................................................................ 10
5. Behoud............................................................................................................................ 11
5.1 Behoudplan.................................................................................................................................... 11
5.2 Metadata........................................................................................................................................ 11
6. Contentplanning............................................................................................................. 12
6.1 Verantwoording.............................................................................................................................. 12
7. Evaluatie.......................................................................................................................... 13
Bronnenlijst......................................................................................................................... 14
2
