,Business Driven Technology, 8e (Baltzan)
Chapter 1 Business Driven Technology
1) Companies today are successful when they combine the power of the information age with
traditional business methods.
Answer: TRUE
Difficulty: 1 Easy
Topic: Competing in the Information Age
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
2) Competitive intelligence is information collected from multiple sources such as suppliers,
customers, competitors, partners, and industries that analyzes patterns, trends, and relationships
for strategic decision making.
Answer: FALSE
Explanation: This is the definition of business intelligence which is information collected from
multiple sources such as suppliers, customers, competitors, partners, and industries that analyzes
patterns, trends, and relationships for strategic decision making.
Difficulty: 1 Easy
Topic: Competing in the Information Age
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
3) Business intelligence is information collected from multiple sources such as suppliers,
customers, competitors, partners, and industries that analyzes patterns, trends, and relationships
for strategic decision making.
Answer: TRUE
Explanation: This is the definition of business intelligence.
Difficulty: 1 Easy
Topic: Competing in the Information Age
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
1
Copyright 2020 © McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior
written consent of McGraw-Hill Education.
,4) The information age is the present time, during which infinite quantities of facts are widely
available to anyone who can use a computer and has internet access.
Answer: TRUE
Difficulty: 1 Easy
Topic: Competing in the Information Age
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
5) Technology provides countless business opportunities, but can also lead to pitfalls and traps
for a business.
Answer: TRUE
Explanation: Technology provides countless business opportunities, but can also lead to pitfalls
and traps for a business.
Difficulty: 2 Medium
Topic: Competing in the Information Age
Bloom's: Understand
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
6) A variable is a business intelligence characteristic that stands for a value that cannot change
over time.
Answer: FALSE
Explanation: A variable is a data characteristic that can change over time.
Difficulty: 2 Medium
Topic: Competing in the Information Age
Bloom's: Understand
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
2
Copyright 2020 © McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior
written consent of McGraw-Hill Education.
, 7) A fact is the confirmation or validation of an event or object. In the past, people primarily
learned facts from books.
Answer: TRUE
Difficulty: 1 Easy
Topic: Competing in the Information Age
Bloom's: Understand
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
8) Zappos is not a technology company; its primary business focus is to sell books.
Answer: FALSE
Difficulty: 2 Medium
Topic: Competing in the Information Age
Bloom's: Understand
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
9) Order date, amount sold, and customer number are all forms of data.
Answer: TRUE
Difficulty: 2 Medium
Topic: Competing in the Information Age
Bloom's: Understand
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
10) Choosing not to fire a sales representative who is underperforming knowing that person is
experiencing family problems is a form of knowledge.
Answer: TRUE
Difficulty: 2 Medium
Topic: Competing in the Information Age
Bloom's: Understand
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
3
Copyright 2020 © McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior
written consent of McGraw-Hill Education.
Chapter 1 Business Driven Technology
1) Companies today are successful when they combine the power of the information age with
traditional business methods.
Answer: TRUE
Difficulty: 1 Easy
Topic: Competing in the Information Age
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
2) Competitive intelligence is information collected from multiple sources such as suppliers,
customers, competitors, partners, and industries that analyzes patterns, trends, and relationships
for strategic decision making.
Answer: FALSE
Explanation: This is the definition of business intelligence which is information collected from
multiple sources such as suppliers, customers, competitors, partners, and industries that analyzes
patterns, trends, and relationships for strategic decision making.
Difficulty: 1 Easy
Topic: Competing in the Information Age
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
3) Business intelligence is information collected from multiple sources such as suppliers,
customers, competitors, partners, and industries that analyzes patterns, trends, and relationships
for strategic decision making.
Answer: TRUE
Explanation: This is the definition of business intelligence.
Difficulty: 1 Easy
Topic: Competing in the Information Age
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
1
Copyright 2020 © McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior
written consent of McGraw-Hill Education.
,4) The information age is the present time, during which infinite quantities of facts are widely
available to anyone who can use a computer and has internet access.
Answer: TRUE
Difficulty: 1 Easy
Topic: Competing in the Information Age
Bloom's: Remember
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
5) Technology provides countless business opportunities, but can also lead to pitfalls and traps
for a business.
Answer: TRUE
Explanation: Technology provides countless business opportunities, but can also lead to pitfalls
and traps for a business.
Difficulty: 2 Medium
Topic: Competing in the Information Age
Bloom's: Understand
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
6) A variable is a business intelligence characteristic that stands for a value that cannot change
over time.
Answer: FALSE
Explanation: A variable is a data characteristic that can change over time.
Difficulty: 2 Medium
Topic: Competing in the Information Age
Bloom's: Understand
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
2
Copyright 2020 © McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior
written consent of McGraw-Hill Education.
, 7) A fact is the confirmation or validation of an event or object. In the past, people primarily
learned facts from books.
Answer: TRUE
Difficulty: 1 Easy
Topic: Competing in the Information Age
Bloom's: Understand
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
8) Zappos is not a technology company; its primary business focus is to sell books.
Answer: FALSE
Difficulty: 2 Medium
Topic: Competing in the Information Age
Bloom's: Understand
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
9) Order date, amount sold, and customer number are all forms of data.
Answer: TRUE
Difficulty: 2 Medium
Topic: Competing in the Information Age
Bloom's: Understand
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
10) Choosing not to fire a sales representative who is underperforming knowing that person is
experiencing family problems is a form of knowledge.
Answer: TRUE
Difficulty: 2 Medium
Topic: Competing in the Information Age
Bloom's: Understand
Accessibility: Keyboard Navigation
Learning Outcome: 01-01 Describe the information age and the differences among data,
information, business intelligence, and knowledge.
Gradable: automatic
3
Copyright 2020 © McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior
written consent of McGraw-Hill Education.
