Marketing Mix Management (Y05129)
Katholieke Universiteit Leuven (KU Leuven)
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Resume
Volledige samenvatting Marketing Mix Management - Deel Marketing Mix Effectiveness KULeuven MBA (2021-2022)
Volledige samenvatting van Marketing Mix Management - Marketing Mix Effectiveness gegeven door K. Cleeren. De samenvatting bevat alle slides uit de les aangevuld met eigen notities.
yentevdb1
Resume
Samenvatting - Marketing Mix Management (Y05129)
Très appréciéSummary of the course 'Marketing Mix Management' based on class notes, slides and readings. It also includes a summary of the base 3 notes: quantitative analysis in marketing, marketing strategy & the psychology of new product adoption.
HWwithLouise
Resume
Summary Marketing Mix Management - Marketing Mix Effectiveness (Y05129)
Summary of the part 'Marketing Mix Effectiveness' in the course Marketing Mix Management (Prof Kathleen Cleeren). This course has code Y05129 and is taught in the Master in Commercial Sciences (Handelswetenschappen, KU Leuven Carolus Antwerp) as a compulsory or elective course. All lectures and papers on Toledo are summarized. Possible exam questions are in red and at the end of the document. This summary is in English.
StudentAtAntwerp
Pack
Marketing Mix Management - Full Course (Y05129)
This bundle has both parts of the course Marketing Mix Management (Y05129). First part is Marketing Mix Effectiveness (Prof Kathleen Cleeren) and the second part is Consumer Behavior towards the marketing mix (Prof Tine De Bock). In both documents all the courses and papers on Toledo are summarized. Study: KU Leuven Handelswetenschappen
StudentAtAntwerp
Resume
Summary of Marketing Mix Management - Consumer Behavior (Y05129)
Summary of the part 'Consumer behavior towards the marketing mix' in the course Marketing Mix Management (Prof Tine De Bock). This course has code Y05129 and is taught in the Master in Commercial Sciences (Master handelswetenschappen, KU Leuven Carolus Antwerp) as a compulsory or elective course. The lectures, videos on Toledo and papers on Toledo are summarized. Possible exam questions are in red and at the end of the document. This summary is in English.
StudentAtAntwerp
Pack
Volledige samenvatting Marketing Mix Management KULeuven MBA (2021-2022)
Volledige samenvatting van Marketing Mix Management bestaande uit Marketing Mix Effectiveness gegeven door K. Cleeren en Consumer Behaviour Towards The Marketing Mix gegeven door T. De Bock. De samenvatting bevat alle slides uit de les aangevuld met eigen notities.
yentevdb1
Resume
Volledige samenvatting Marketing Mix Management - Deel Consumer Behaviour Towards The Marketing Mix KULeuven MBA (2021-2022)
Volledige samenvatting van Marketing Mix Management - Consumer Behaviour Towards The Marketing Mix gegeven door T. De Bock. De samenvatting bevat alle slides uit de les aangevuld met eigen notities.
yentevdb1