Entrepreneur ondernemer
Executive Summary A brief overview of the entire business
plan, highlighting key points like the
business idea, goals, and financial outlook.
Products and Services A description of what the business offers,
focusing on the benefits and value to
customers.
Market Analysis An assessment of the target market,
including customer needs, industry trends,
and competitor overview.
Marketing Strategy A plan detailing how the business will
attract and retain customers, including
pricing, promotion, and distribution.
Financial Plans and Projections Forecasts of revenues, expenses, profits,
and funding needs, showing how the
business expects to perform financially.
Profit → Money which is earned after paying the
costs of producing and selling goods and
services.
Turnover → The total amount of money received
from sales of goods and services.
Asset → Something valuable belonging to an
organisation (which can be used for the
payment of debts).
Liability → Debt
Tax → Money paid to the government, which is
based on your income or profits.
Costs → The money you need to spend to keep
an organisation functioning.
Interest rate → The amount a bank charges on money
that it lends.
Raise finance Financiering ophalen
Borrow money Geld lenen
Borrow a loan Een lening aangaan
Carry out market research Marktonderzoek uitvoeren
Launch a company Een bedrijf oprichten
Cover overheads Vaste kosten dekken
Write a business plan Een ondernemingsplan schrijven
Repay a loan Een lening terugbetalen
, Peculiar odd, special, unusual
Freewheeling not bound to formal rules, procedures or
guidelines, loose
Retail price the final price that a good is sold to
customers for
To deter to discourage, prevent from acting
Distributors a merchant middleman who sells chiefly
to retailers
Gouging – to gouge to overcharge -> overcharging
To hew to to conform to/ to act according to
To offset to balance / compensate for
Inflationary pressures pressures caused by the inflation
To resort to laten uitdraaien op
To gain an edge (over their competitors) to gain that extra competitive edge
Oodles of transaction date a great quantity, a lot of data
segmentation → "determining market segmentation is about adapting the marketing
mix to these different
customer subgroups."
declining → "Most companies are reluctant to invest in promoting a product if it faces a
declining
market."
niche → "A custom-made product can be profitable if the company identifies and
develops a
small market segment or niche market effectively."
share → "Companies often try to capture market share by cutting prices or offering
special
deals."
research → "Market research is needed in order to estimate the cost of doing business in
a
particular area."
study → "The purpose of conducting a market study is to obtain information about
customers’
needs and how well they are met."
leader → "The company with the biggest sales in the sector is known as the market
leader."
flood → "Manufacturers sometimes flood the market with cheap products to ‘buy’ new
customers."
Executive Summary A brief overview of the entire business
plan, highlighting key points like the
business idea, goals, and financial outlook.
Products and Services A description of what the business offers,
focusing on the benefits and value to
customers.
Market Analysis An assessment of the target market,
including customer needs, industry trends,
and competitor overview.
Marketing Strategy A plan detailing how the business will
attract and retain customers, including
pricing, promotion, and distribution.
Financial Plans and Projections Forecasts of revenues, expenses, profits,
and funding needs, showing how the
business expects to perform financially.
Profit → Money which is earned after paying the
costs of producing and selling goods and
services.
Turnover → The total amount of money received
from sales of goods and services.
Asset → Something valuable belonging to an
organisation (which can be used for the
payment of debts).
Liability → Debt
Tax → Money paid to the government, which is
based on your income or profits.
Costs → The money you need to spend to keep
an organisation functioning.
Interest rate → The amount a bank charges on money
that it lends.
Raise finance Financiering ophalen
Borrow money Geld lenen
Borrow a loan Een lening aangaan
Carry out market research Marktonderzoek uitvoeren
Launch a company Een bedrijf oprichten
Cover overheads Vaste kosten dekken
Write a business plan Een ondernemingsplan schrijven
Repay a loan Een lening terugbetalen
, Peculiar odd, special, unusual
Freewheeling not bound to formal rules, procedures or
guidelines, loose
Retail price the final price that a good is sold to
customers for
To deter to discourage, prevent from acting
Distributors a merchant middleman who sells chiefly
to retailers
Gouging – to gouge to overcharge -> overcharging
To hew to to conform to/ to act according to
To offset to balance / compensate for
Inflationary pressures pressures caused by the inflation
To resort to laten uitdraaien op
To gain an edge (over their competitors) to gain that extra competitive edge
Oodles of transaction date a great quantity, a lot of data
segmentation → "determining market segmentation is about adapting the marketing
mix to these different
customer subgroups."
declining → "Most companies are reluctant to invest in promoting a product if it faces a
declining
market."
niche → "A custom-made product can be profitable if the company identifies and
develops a
small market segment or niche market effectively."
share → "Companies often try to capture market share by cutting prices or offering
special
deals."
research → "Market research is needed in order to estimate the cost of doing business in
a
particular area."
study → "The purpose of conducting a market study is to obtain information about
customers’
needs and how well they are met."
leader → "The company with the biggest sales in the sector is known as the market
leader."
flood → "Manufacturers sometimes flood the market with cheap products to ‘buy’ new
customers."
