CMHT Exam 2 Questions Solved Correctly Latest Update 2025 Graded A+
A quality of a consumer product that is permanent and inseparable from the product is called a(n) -
Answers intrinsic value
A product that has utilitarian value, also has a(n) __________________. - Answers transcending
experiences
Rituals that allow consumers to escape from everyday life are ________________. - Answers
transcending experiences
Consumer goods use __________________ to communicate meaning to consumers. - Answers symbolic
consumption
Consumers desire for uniqueness and personalization is driving ____________. - Answers unified
commerce
Symbolic consumption is driven by consumer ______________________. - Answers emotion
A distinct element of a subculture is its members _________________. - Answers have distinctive sets of
shared beliefs and values
When a consumer is emotional buying a new car this is a(n) ____________ response. - Answers hedonic
The sense of sound is characterized by its aural ______________ dimension(s). - Answers pitch
When a brand tells a consumer to expect certain benefits by buying its product, this is an example of
_______________________. - Answers a consumer value proposition
In Almquist's et al. (2016) examination of patterns of value, more value was offered by
_______________ companies. - Answers digital
Consumer efficiency is the basis for evaluating and modifying _________. - Answers service
segmentation
The theory of __________________ described consumers purchasing expensive items as a way to
display wealth versus purchasing items to meet needs. - Answers the leisure class
Luxury travel is associated with all the attributes below except for ___________________. - Answers
group travel
Increasing consumer demand for plant-based proteins needed to address the two consumer desires of
being _______________ and _________ before consumers would consider switching to plant-based
proteins. - Answers delicious, craveable
Applying a strong, consistent design concept that uses a collection of colors, smells, music, surface
coverings and tastes throughout the physical and virtual spaces of a hotel lobby, reception areas, rooms,
A quality of a consumer product that is permanent and inseparable from the product is called a(n) -
Answers intrinsic value
A product that has utilitarian value, also has a(n) __________________. - Answers transcending
experiences
Rituals that allow consumers to escape from everyday life are ________________. - Answers
transcending experiences
Consumer goods use __________________ to communicate meaning to consumers. - Answers symbolic
consumption
Consumers desire for uniqueness and personalization is driving ____________. - Answers unified
commerce
Symbolic consumption is driven by consumer ______________________. - Answers emotion
A distinct element of a subculture is its members _________________. - Answers have distinctive sets of
shared beliefs and values
When a consumer is emotional buying a new car this is a(n) ____________ response. - Answers hedonic
The sense of sound is characterized by its aural ______________ dimension(s). - Answers pitch
When a brand tells a consumer to expect certain benefits by buying its product, this is an example of
_______________________. - Answers a consumer value proposition
In Almquist's et al. (2016) examination of patterns of value, more value was offered by
_______________ companies. - Answers digital
Consumer efficiency is the basis for evaluating and modifying _________. - Answers service
segmentation
The theory of __________________ described consumers purchasing expensive items as a way to
display wealth versus purchasing items to meet needs. - Answers the leisure class
Luxury travel is associated with all the attributes below except for ___________________. - Answers
group travel
Increasing consumer demand for plant-based proteins needed to address the two consumer desires of
being _______________ and _________ before consumers would consider switching to plant-based
proteins. - Answers delicious, craveable
Applying a strong, consistent design concept that uses a collection of colors, smells, music, surface
coverings and tastes throughout the physical and virtual spaces of a hotel lobby, reception areas, rooms,
