(Solved)
Which of the following is a term for physical goods that are bought and sold?
Right Ans - B. Products
Which of the following is a standard term that describes the audience of retail
stores-that is the people who will buy things from the stores? Right Ans - D.
Customers
Which of the following is a term for intangible things, such as providing
delivery, that are sold by retailers? Right Ans - C. Services
What kinds of things does a manufacturer produce? Right Ans - D. Finished
products
Which of the following holds large quantities of product that are later sent
either to retail locations or directly to customers? Right Ans - C.
Distribution center
Which of the following terms best describes a grower of potatoes? Right
Ans - A. Manufacturer
The majority of retailer are: Right Ans - A. Independently owned
Which of the following is the term for the retailing that places the focus on
creating a seamless shopping experience for customers by integrating
multiple channels Right Ans - B. Omnichannel
Which of the following is the standard definition of a retail ecosystem?
Right Ans - A. An Interconnected system of approaches for meeting the goal of
retailing, which is to provide customers with the merchandise and services
they want.
Approximately what percentage of U.S. jobs are retail jobs, as of 2019?
Right Ans - C. 20-25%
, These customers can take a long time to make a purchase decision, and might
return to a retailer several before making a purchase. Right Ans - D.
Comparison shoppers
These customers tend to make quick purchase decisions, often buying
inexpensive items that are not of high importance to them Right Ans - B.
Impulse buyers
These customers tend to spend a lot of time checking out product and price
through online sites, visiting different stores and comparing retailer ads.
Right Ans - D. Comparison shoppers
These customers view shopping as a fun occasion, so shopping does not
necessarily include making a purchase. Right Ans - B. Impulse buyers
These customers have an early adopter mindset and want to be recognized as
trendsetters by others. Right Ans - A. Innovation/trend buyers
These shoppers have typically enjoyed repeated and valued positive customer
experiences with a particular retailer. Right Ans - A. Loyal customers
These shoppers are rarely the first to try new products. Right Ans - B.
Followers
Which of the following is the term for behavior influences that come from a
customer's family and friends? Right Ans - B. External social cues
Which of the following is the term for behavior influences that come from
retailer's marketing? Right Ans - B. External commercial cues
Which of the following is the term for behavior influences that come from a
customer's own needs? Right Ans - C. Internal physical cues
Which of the following is the term for the overall impression gathered from
information that is seen, heard and experienced by customers who encounter
a business, its products and services? Right Ans - D. Company brand