Strategisch management, financieel management en kwaliteitsmanagement samen in de kennistoets
2.4. Boek: organisatie en management H3. 20 MC vragen voor dit vak!
Inhoudsopgave
Strategisch management 2.4..................................................................................................................1
Les 1: H3.1, 3.2 & 3.3..........................................................................................................................1
Proces van strategisch management:.............................................................................................2
Model strategisch management (klassieke benadering):...............................................................3
Visie = missie + principes................................................................................................................3
BCG matrix (portefeuille management)..........................................................................................7
Standaard matrix:...........................................................................................................................7
Les 2: H3.3.3 & 3.4..............................................................................................................................9
Blockchain.......................................................................................................................................9
Externe analyse bedrijf...................................................................................................................9
Strategie op basis van het marktaandeel van de organisatie.......................................................11
Strategievorming in turbulente omgeving....................................................................................11
Strategievorming o.b.v. expansiestrategieën in de productmatrix...............................................11
Strategievorming: marktpenetratie..............................................................................................12
Strategie: productontwikkeling....................................................................................................12
Strategievorming: marktontwikkeling..........................................................................................12
Strategievorming: diversificatie....................................................................................................12
Les 3: H3.4 t/m 3.8............................................................................................................................13
Strategievorming..........................................................................................................................13
Toekomstbeeld vaststellen...........................................................................................................14
Van planning naar invoering (één geheel!)...................................................................................15
Kritische kanttekeningen Mintzberg m.b.t. de klassieke opvatting van Ansoff:............................15
Mintzberg:....................................................................................................................................15
Core competence: strategisch management = zoektocht naar concurrentievoordeel.................16
Denken in core competence.........................................................................................................17
Tentamentips gegeven door de docent:...........................................................................................18
Les 1: H3.1, 3.2 & 3.3
Strategisch management: