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Examen

COM2601 Exam Portfolio 2022 (University of South Africa)

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Publié le
12 juin 2022
Nombre de pages
39
Écrit en
2021/2022
Type
Examen
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COM2601 EXAM PORTFOLIO 2022 (University
of South Africa)

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,Table of Contents
PAGE

INTRODUCTION.....................................................................................................................................1
QUESTION 1.......................................................................................................................................1
A brief background on the company I have chosen to observe (The First National Bank (FNB)).. .1
Company Profile of the First National Bank (FNB).............................................................................3
How the functionalist approach and interpretivist approach are implemented in the organisational
communication function of FNB........................................................................................................4
QUESTION 2.......................................................................................................................................6
2.1 The difference between formal and Informal Networks..........................................................6
2.2 The formal and informal channels of communication within FNB..........................................6
2.3 The flow of communication within organisations...................................................................8
2.4 An organogram of the flow of communication within the organisation (FNB).......................9
QUESTION 3.....................................................................................................................................11
3.1 The three management approaches.....................................................................................11
3.2 The management approach that is evident in the chosen organisation (FNB)......................19
3.3 Whether or not the managerial approach is suitable for the First National Bank (FNB).......20
QUESTION 4.....................................................................................................................................21
4.1.1 Organisational culture and climate defined........................................................................21
4.1.2 The difference between organisational culture and climate...............................................21
4.2 Five elements that exhibit organisational culture..................................................................22
QUESTION 5.....................................................................................................................................28
The research proposal.................................................................................................................28
QUESTION 6.....................................................................................................................................34
6.1 Communication challenges are being experienced by FNB...................................................34
6.2 Recommendations on how the chosen organisation (FNB) can improve their
communication process...............................................................................................................34
CONCLUSION.......................................................................................................................................34
SOURCES CONSULTED.........................................................................................................................36

, 1




INTRODUCTION


The examination portfolio will define, discuss, explain, and elaborate on the
following: An organisation will be visited, and a company profile will be complied. The
difference between formal and informal networks will be discussed. The formal and
informal channels of communication within the chosen organisation will be identified.
The flow of communication within organisations in general, with specific reference to
upward, downward, and horizontal flow of communication within organisations will be
described with reference from the prescribed book. Additionally, I will explain how I
would you describe the flow of communication in the organisation I visited, and an
organogram of the flow of communication will be drawn. In question three, the
following will be discussed, the difference between the three management
approaches that are often identified in organisations, the communication approach
that is evident in the chosen organisation. Organisational culture and climate will be
defined and differentiated. Also, five elements that exhibit organisational culture will
be elaborated on. Furthermore, the research proposal will be explained, and its steps
identified and discussed as well. Lastly, the communication challenges that are being
experienced in the selected organisation will be described and I will provide
recommendations on how the flow of communication can be managed.



QUESTION 1


A brief background on the company I have chosen to observe (The First
National Bank (FNB)).


FNB is South Africa's oldest bank. Its roots may be traced back to Grahamstown's
Eastern trochees Province Bank, which was founded in 1838 (Wikipedia 2022). The
bank sponsored the district's wool export boom during the time. Grahamstown,
Middelburg, Cradock, and Queenstown were the bank's four branches by 1874
(Wikipedia 2022). The Oriental Bank Corporation purchased the bank in 1874 due to
a recession (OBC). However, due to financial troubles in India, the Oriental Bank

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