Activities:
Analyse firms activities
Value chain : it’s the sequence of activities that firms performs.
1. Create a product
2. Idea
3. Organize components–inbound logistics – battery with Panasonic
4. Assemble
5. Sales and logistics- brand (raced his car against other cars) , dealership , after sale
service(plug ins or oil change)
Classify these activities.
6. Support :HRD, technological developments etc.
Estimate the importance of activities.
Which activity drives their capabilities or competitive advantage?
Scale/ scope learning advantage.
Connections between activities
How these activities are driving cost , value creation process
Walmart : cross docking
Satellite system
Reduce fixed cost
Big stores in small towns
Europe value chains…going to asia/outsource.
Supplier may have economies of scale- create value
Network externalities:
Direct: I care directly about who is on the other side. Gaming more users more wtp, watsapp : more
ppl more value to company
Indirect: ebay , alibaba . suppliers and buyers care about each other.
Pipelines or platforms.
Apple : iphone : pipeline business : foxconn outsourced
Apps : platforms
Analyse firms activities
Value chain : it’s the sequence of activities that firms performs.
1. Create a product
2. Idea
3. Organize components–inbound logistics – battery with Panasonic
4. Assemble
5. Sales and logistics- brand (raced his car against other cars) , dealership , after sale
service(plug ins or oil change)
Classify these activities.
6. Support :HRD, technological developments etc.
Estimate the importance of activities.
Which activity drives their capabilities or competitive advantage?
Scale/ scope learning advantage.
Connections between activities
How these activities are driving cost , value creation process
Walmart : cross docking
Satellite system
Reduce fixed cost
Big stores in small towns
Europe value chains…going to asia/outsource.
Supplier may have economies of scale- create value
Network externalities:
Direct: I care directly about who is on the other side. Gaming more users more wtp, watsapp : more
ppl more value to company
Indirect: ebay , alibaba . suppliers and buyers care about each other.
Pipelines or platforms.
Apple : iphone : pipeline business : foxconn outsourced
Apps : platforms
