Flashcards Social Psychology Year 1.4 Psychology

Distracting the audience with something that attracts their attention just enough to inhibit counter-arguing enhances verbal persuasion.

The susceptibility hypothesis explains that features of someone’s environment can make them more susceptible to particular kinds of behaviour as a consequence.

Firstly, the ideal leader is expected to be a quintessential representation of the group identity. In other words, their ideas and behaviours must match the group prototype and aspiring leaders have to convince other group members that they are true group prototypes. Secondly, a highly prototypical leader will be seen as especially qualified to indicate the correct group norms and will, therefore, be able to exert a strong influence on the other group members. Leaders can be defined as entrepreneurs of social identity.

Bargaining refers to seeking a resolution to conflict through direct negotiation between parties.

1. Power distance. 2. Collectivism vs. individualism. 3. Uncertainty avoidance. 4. Femininity vs. masculinity. 5. Short-term vs. long-term orientation. 6. Restraint vs. indulgence.

1. Deeper processing. 2. Defending the attitudes. 3. Having a strong emotional component.

A typical bystander study proceeds as follows; participants work either alone or in the presence of one or more other participants (passive bystanders) on an allegedly important task (e.g., filling out questionnaires, waiting for the experimenter). They suddenly witness a staged emergency (e.g., the experimenter becomes injured, a perpetrator offends someone, a thief steals something). Their responses to these emergencies are recorded, typically in terms of their probability of intervening and the time it takes them to do so. Results in the multiple-bystander condition are then compared with results in the single-bystander condition. By applying this classic paradigm, bystander effects have been found in many domains. Recent studies have found that the bystander effect occurs on the internet as well.