Bundle | Questions, Mark Schemes & Reports
Description: Bundle includes official Edexcel Business Paper 1 and 2 question
papers, mark schemes, and examiner reports from November 2021. Excellent for
practice and mock exam preparation.
Keywords: Edexcel A-Level Business Paper 1 Paper 2 exam bundle mark scheme
examiner report mock exam
Theme 1: Marketing and People
1. What is the primary aim of most businesses?
a) To provide a public service
b) To increase market share
c) To maximize shareholder value
d) To achieve corporate social responsibility
2. The formula for calculating market share is:
a) (Firm's Sales / Total Market Sales) x 100
,b) (Total Market Sales / Firm's Sales) x 100
c) (Firm's Profit / Total Market Profit) x 100
d) (Firm's Costs / Total Market Costs) x 100
3. Which of the following is an example of a fixed cost for a new restaurant?
a) Cost of ingredients
b) Wages for waiting staff
c) Monthly rent for the building
d) Utility bills like electricity
4. What does 'adding value' mean in a business context?
a) Increasing the price of a product without any changes
b) The process of making a product more desirable to customers so they are willing
to pay more than the cost of the inputs
c) Reducing the cost of production
d) Paying employees a higher wage
5. A business that sells directly to the consumer is operating in which sector?
a) Primary Sector
b) Secondary Sector
c) Tertiary Sector
d) Public Sector
,6. Which of the following is a disadvantage of a sole trader?
a) Full control over decision-making
b) Unlimited liability
c) Quick and easy to set up
d) Privacy of financial information
7. A Partnership is best defined as:
a) A business owned by one person.
b) A business with its own legal identity, separate from its owners.
c) A business formed by 2 to 20 people who share the risks and profits.
d) A company whose shares are traded on the stock exchange.
8. What is a key feature of a Private Limited Company (Ltd)?
a) Its shares are sold to the general public.
b) It has unlimited liability.
c) Its shares are not traded on the stock exchange and are sold privately.
d) It is always owned by the government.
9. The marketing objective 'to increase brand awareness' is most closely
linked to which corporate objective?
a) Profit Maximization
b) Survival
, c) Growth
d) Ethical Objectives
10. Market research used to gather new, original data is known as:
a) Secondary Research
b) Primary Research
c) Qualitative Research
d) Quantitative Research
11. Quantitative data is best described as:
a) Data about opinions and motivations.
b) Data that is numerical and can be statistically analysed.
c) Data collected from internal sources.
d) Data that is already published.
12. Which sampling method gives every member of the population an equal
chance of being selected?
a) Quota Sampling
b) Random Sampling
c) Stratified Sampling
d) Convenience Sampling