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BMAL-590 Global Dimensions of Business EXAM Questions & Answers | 100% Verified solutions | Latest!!

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Terms in this set (117)


Knowing the concepts and components of global
strategy will improve job and career aspiration
opportunities, build awareness of what is occurring in
Why Study Global the world, and avoid the downside risks of
Strategy? globalization.


Approximately 80 million people worldwide are
directly employed by foreign-owned firms.

a firm's intention to provide standardized products
and/or services on a world-wide basis. Another
definition suggests that global strategy is any strategy
outside one's home country.
global strategy
However, the best definition is that "global strategy" is
each firm's theory about how to compete successfully
in whatever global markets the firm chooses to
compete.




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The first school of thought


This school is the oldest and is based on the work of
"strategy as plan" Carl von Clausewitz, a Prussian (German) military
strategist. This school suggests that strategy is
embodied in the same explicit rigorous formal
planning as in the military.

suggests that strategy is most fundamentally reflected
by firms' patterns of action.


The planning school has been challenged by Liddell
"strategy as action" Hart, a British military strategist. Hart argues that the
key to strategy is a set of flexible goal-oriented
actions. He favored an indirect approach, which seeks
rapid flexible actions to avoid clashing with
opponents head-on.

Henry Mintzberg, a Canadian scholar, posited that in
addition to the intended strategy that the planning
school emphasizes, there can be an emergent
emergent strategy
strategy that is not the result of "top-down" planning,
but that is the outcome of a stream of smaller
decisions from the "bottom up."

Although the debate between the planning school
and action school is difficult to resolve, many scholars
and managers have realized that the essence of
strategy is likely to be a combination of both planned
deliberate actions and unplanned emergent activities
"strategy as integration"
defines strategy as "a firm's theory about how to
compete successfully." In other words, if we have to
define strategy with one word, our choice is neither
plan nor action - it is theory. A theory serves two
purposes: explanation and prediction.




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describes how to compete successfully in a global
market. Firms have both intended and emergent
strategies, meaning, some strategies are defined from
the outset while others develop with the firm's
participation in the marketplace.


It is often difficult to change strategy so firms must
guard against total adherence to a strategy because
to do so would hamper adaptation in new situations.
Strategy as a theory Strategy should continue to give coherence to
decisions and actions. Managers must exert effective
strategic leadership both in a global and a local
perspective.


Theory building and development requires replication
and experimentation to establish the temporal (time-
related) and geographic limits of an existing theory.
The strategy as theory perspective helps us
understand why it is often difficult to change strategy.

The largest influences are a reflection of the cultural
differences between Western and Japanese
companies.

Why do firms differ?
In Western firms, the competition among companies
drives the process. In other companies, like the
Japanese, networks of relationships have powerful
effects.

Where does most of our Anglo-American capitalism
knowledge of firms come
from?

Japanese firms extensively employ a network form of
keiretsu supplier management, giving rise to the term keiretsu
(inter-firm network).




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The Chinese favor guanxi (interpersonal networks),
cultivated by managers, that may serve as informal
substitutes for formal institutional support. In other
guanxi words, interpersonal relationships among managers
are translated into an inter-firm strategy of relying on
networks and alliances to grow the firm, which, in the
aggregate, contributes to the growth of the economy.

Companies that embrace the industry-based view
focus on competitive forces within an industry that
impact all firms.

How do firms behave?
According to this perspective, a firm's success in the
Indian IT industry depends on the unique attributes of
the IT industry, its knowledge-intensive nature, and
non-location based boundaries.

Those firms that adhere to the resource-based
(capabilities) view focus on internal strengths and
weaknesses, that is, firm-specific resources and
resource-based capabilities.
(capabilities)
For example, successful Indian IT firms tend to have
capabilities that are valuable, unique, and hard for
rivals to imitate or replicate.

focus on government and societal forces.


For example, the pro-market reforms in India have
institution-based view opened the door for many Indian IT companies to win
foreign contracts, while at the same time, legislation
by various states in the U.S. has banned Indian IT firms
from winning contracts.

North America, Europe, and Japan


Triad markets If a firm wants to become a true "global leader," it is
necessary to create a strong competitive position in
each of the Triad markets

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