Hanzehogeschool Groningen (HANZE) • International Communication

Summary of Chapter 1 and 2 of exploring public relations and management communication textbook

Corporate communication Chapter 1: Corporate communication Chapter 2 (until p.27/fig2.3) Corporate communication Chapter 3 (only p. 42-44) Corporate communication Chapter 4 (excluding stakeholder salience model, pp. 69-71) Corporate communication chapter 5 (excluding 5.3 on corporate branding) Corporate communication Chapter 6 (only section 6.1 and 6.2) Corporate communication Chapter 8 Corporate communication Chapter 10 (excluding 10.4 and 10.5) Corporate communication Chapter 1...

Summary of the facilitation and ICC lecture notes from block 2.4. Discussing intercultural communication, as well as facilitation and workshops.

Summary of the block 2.2 communications theory readings and lectures. This summary is what helped me prepare and pass my block 2.2 exam!

Summary of the marketing communications theory readings list from block 2.2, from the book marketing communications: a European perspective.

All the theories and models you need to know for ICC in year 4 of the study ‘International Communication’ are summarized and transformed into a set of 2 interactive summaries. Find the links to these summaries in this document as well as a list of all the theories/models. The summaries are created in a private Kahoot account, only people with the link have access to them. Study Smarter. Not Harder.

Only in need of the media theory summarized? Then this is the only part of the document you need. Save money and be efficient.

Only in need of an efficient summary of 'exploring public relations'? Then this is the only part of the document you need.

If you prefer to read a summary and skip the exercise questions. This part of the document is for you. The most efficient way of summarizing, easy to read, to scan through and to use to pass this exam. You can do this!

In this part of the document, instead of reading a summary you can prepare yourself for the exam questions by playing premade kahoot quizess. By using these I passed with an 8,2. Good luck!