Notas de lectura
Notes and exam practice of Marketing Planning And Strategic Management Marketing
- Grado
- Institución
- Book
This document includes all the notes of marketing planning and strategic management. Two books are covered: Fundamentals of Strategy and the Marketing Plan Handbook. The chapters that are covered are 1,4,6,8 and 10 for the marketing plan handbook and chapters 4,6,7,8 of fundamentals and strategy. ...
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