COM2612 (COM2612)
University of South Africa
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COM2612 ASSIGNMENT 3 SEMESTER 2 2025 
Questions with certified and verified answers
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COM2612 ASSIGNMENT 3 SEMESTER 2 2025 (Answer Guide) – Exam Portfolio
- Exam (elaborations) • 20 pages • 2025
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- R51,60
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COM2612 ASSIGNMENT 3 SEMESTER 2 2025 (Answer Guide) – Exam Portfolio 
VERIFIED AND CERTIFIED ANSWERS. WRITTEN IN REQUIRED FORMAT AND WITHIN GIVEN GUIDELINES. IT IS GOOD TO USE AS A GUIDE AND FOR REFERENCE, NEVER PLAGARIZE. Thank you and success in your academics. 
UNISA, 2025 
 
Contents 
Question 1: Brand Evaluation – Woolworths South Africa	3 
1. Brand Image	3 
2. Tagline or Slogan	3 
3. Brand Contact Points	3 
4. Brand Personality	4 
5. Brand Purpose	4 
6. Type of Brand	4 
7. Integrated ...
COM2612 ASSIGNMENT 1 SEMESTER 2 2025 
Questions with certified answers
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COM2612 ASSIGNMENT 1 SEMESTER 2 2025 – 212550 (Answer Guide) – Brand Communication
- Exam (elaborations) • 19 pages • 2025
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- R51,60
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COM2612 ASSIGNMENT 1 SEMESTER 2 2025 – 212550 (Answer Guide) – Brand Communication 
VERIFIED AND CERTIFIED ANSWERS. WRITTEN IN REQUIRED FORMAT AND WITHIN GIVEN GUIDELINES. IT IS GOOD TO USE AS A GUIDE AND FOR REFERENCE, NEVER PLAGARIZE. Thank you and success in your academics. 
UNISA, 2025 
 
Contents 
Question 1: Explaining the relationship between brand identity, brand image and brand positioning (from a brand communication perspective)	3 
Introduction	3 
Defining the three concepts	3 
Th...
COM2612 Assignment 3 (Portfolio) Semester 1 Memo | Due 19 May 2025
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