Customer Relationship Management (mnm3712)
University of South Africa (Unisa)
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MNM3712 ASSIGNMENT 2 SEMESTER 1 2025 Rug n Chair recently started to open new communication channels and to interact with other furniture manufacturers. The general manager of Rug n Chair created a stakeholder council to manage the discussion sessions be
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MNM3712 ASSIGNMENT 2 SEMESTER 1 2025 
 
Rug n Chair recently started to open new communication channels and to interact with other furniture manufacturers. The general manager of Rug n Chair created a stakeholder council to manage the discussion sessions between Rug n Chair and the other furniture manufacturers. Given this information, it is evident that Rug n Chair is currently in the stakeholder … stage. 
Select one: 
a. retention 
b. engagement 
c. maintenance 
d. value 
 
Purple Ladies is ...
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MNM3712 ASSESSMENT 2 SEMESTER 1 2025 James is trying to convince the CEO of his company, Star Gaming, that their old approach to dealing with investors and other stakeholders has not been effective and that they should adopt a new approach. James learn
- Exam (elaborations) • 28 pages • 2025
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MNM3712 ASSESSMENT 2 SEMESTER 1 2025 
 
 James is trying to convince the CEO of his company, Star Gaming, that their old approach to dealing with investors and other 
 stakeholders has not been effective and that they should adopt a new approach. James learnt about the issues negotiation 
 approach during his studies and would like to implement this approach at Star Gaming. 
 Which one of the statements below best describes the 
Select one: 
 f 
 irst step of the issues negotiation approach? 
 ...
MNM3712 ASSIGNMENT 1 SEMESTER 1 2025.
MNM3712 ASSIGNMENT 1 SEMESTER 1 2025
MNM3712 ASSIGNMENT 1 SEMESTER 1 2025
MNM3712 ASSESSMENT 1 SEMESTER 1 2025 – DUE 3 APRIL 2025 
QUESTIONS WITH RESPECTIVE ANSWERS
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MNM3712 ASSESSMENT 1 SEMESTER 1 2025 – DUE 3 APRIL 2025
- Exam (elaborations) • 17 pages • 2025
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MNM3712 ASSESSMENT 1 SEMESTER 1 2025 – DUE 3 APRIL 2025 
QUESTIONS WITH DETAILED ANSWERS 
 
QUESTION 1 
 
Refer to the 1st for Women case study in the case study book and the profile of Ms Lebogang Mkhize on page 7 of this tutorial letter to answer the question that follows. You can make your own assumptions based on the 1st for Women case study, the South African insurance industry and the customer profile of Ms Lebogang Mkhize when you answer the question. 
 
Advise 1st for Women on tw...
MNM3712 ASSIGNMENT RESOURCES 2020-2026
MNM3712 ASSESSMENT 4 SEM 2 2024
MNM3712 ASSESSMENT 4 SEM 2 2024
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