BEM 321 Applied Strategic Marketing (BEM321)

University of Pretoria (UP)

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BEM321 Ch 1-4 Notes (Semester Test 1 2022)

Summary

BEM321 Ch 1-4 Notes (Semester Test 1 2022)
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August 2022

2022/2023
Theses are detailed notes covering chapters 1,2,3, and 4 from the Applied Strategic Marketing textbook. These notes have been compiled in conjunction with the textbook and lecture slides. These notes have also been made from semester test 1 of 2022. Textbook used: Applied Strategic Marketing 5th Ed Please note: I am only selling the notes/summaries made from the above mentioned textbook and am not selling the intellectual property provided.
nichav
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BEM 321 Applied Strategic Marketing (BEM321)

University of Pretoria (UP)

BEM321 Ch 1-4 Notes (Semester Test 1 2022)