Marketing Management 324 (MM324)

Summaries and additional class notes from all the work covered during the semester. Includes all chapters covered and tested in A1 and A2.

These notes consist of all chapters for the semester and were conducted from the textbook, lecture slides and class lectures. These notes helped me pass Marketing 324 with a distinction. Goodluck with the academic year, You've got this <3

Notes summarising chapter 1 to chapter 9 for Services Marketing 324. Special notes are included that highlight what is important for assessments.

This document is made up of theory that we were told in an A1 summary class that is the most important to learn for the A1

This is a very short summary of the theory that would work well for application-style questions in the A1.

Services Marketing summaries. Chapters 1, 3-5, 7-15 Really comprehensive. Full sentences. Neatly structured.

Summaries for Marketing Management 324 (2017). Covers key points of notes and slides. Chp 1, 3, 4, 5, 7-15.