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Principles of Marketing (PMK110)

Damelin (DCC)

Here are the best resources to pass Principles of Marketing (PMK110). Find Principles of Marketing (PMK110) study guides, notes, assignments, and much more.

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Marketing 5e

Marketing 5e

Charles W. Lamb, Joseph F. Hair, N. S. Terblanché, Prof. Carl McDaniel, Christo Boshoff, Prof. Nic Terblanche

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Segmenting and targeting markets Segmenting and targeting markets

  • Segmenting and targeting markets

  • Summary • 5 pages • 2021
  • a summary on segmenting and targeting markets
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Understanding consumer decision making Understanding consumer decision making

  • Understanding consumer decision making

  • Summary • 5 pages • 2021
  • A summary on understanding consumer decision making
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Positioning the Firm and its Products Positioning the Firm and its Products

  • Positioning the Firm and its Products

  • Summary • 6 pages • 2021
  • A summary on positioning the firm and its products
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Product Decisions Product Decisions

  • Product Decisions

  • Summary • 4 pages • 2021
  • A brief summary on product decisions
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Pricing concepts Pricing concepts

  • Pricing concepts

  • Summary • 5 pages • 2021
  • A summary of chapter 13 pricing concepts
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An Overview on Marketing An Overview on Marketing

  • An Overview on Marketing

  • Summary • 4 pages • 2021
  • A brief summary on the overview of Marketing or an introduction to marketing
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Developing and Managing Products Developing and Managing Products

  • Developing and Managing Products

  • Summary • 4 pages • 2021
  • A brief summary on chapter 9's Developing and managing products
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Summary Marketing 5e, ISBN: 9780199079926 Principles of Marketing (PMK110) Summary Marketing 5e, ISBN: 9780199079926 Principles of Marketing (PMK110)

  • Summary Marketing 5e, ISBN: 9780199079926 Principles of Marketing (PMK110)

  • Summary • 4 pages • 2021
  • a brief summary on chapter 2's analysing the market environment
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