SOLUTION MANUAL FOR INTERNATIONAL BUSINESS
17TH EDITION BY LEE RADEBAUGH DANIEL SULLIVAN
SOLUTION MANUAL
FOR
INTERNATIONAL
BUSINESS 17TH
EDITION BY LEE
RADEBAUGH
DANIEL SULLIVAN
1
,SOLUTION MANUAL FOR INTERNATIONAL BUSINESS
17TH EDITION BY LEE RADEBAUGH DANIEL SULLIVAN
PART ONE
BACKGROUND FOR INTERNATIONAL BUSINESS
Chapter 1
Globalization And International Business
Objectives
1-1 Explain Why And How The Study Of International Business
(Ib) Is Important 1-2 Understand The Relationship Between
Globalization And Ib
1-3 Grasp The Forces Driving
Globalization And Ib 1-4 Discuss The
Major Criticisms Of Globalization
1-5 Assess The Major Reasons Companies Seek To Create Value By Engaging In Ib
1-6 Define And Illustrate The Different Operating Modes For Companies To
Accomplish Their International Objectives
1-7 Recognize Why National Differences In Companies' External Environments
Affect How They May Best Improve Their Ib Performance
Chapter Overview
Globalization Has Become A Major Socioeconomic Force And Topic Of Debate In
The Twenty-First Century. Chapter One Examines The Forces That Are Driving
This Phenomenon, As Well As The Often- Passionate Criticisms Of The Process.
The Chapter Reviews The Objectives That Firms Pursue When They Engage In
International Business Activities And Describes The Various Modes Of Entry That
May Be Used. It Also Notes The Terminology That Has Come Into Existence As
New Types Of Organizations Have Evolved. The Chapter Concludes With A
Discussion Of The Conditions In A Company's External Environment That May
Affect Its International Operations.
Chapter Outline
Opening Case: The Globalized Business Of Sports [See Map 1.1]
Although Not Everyone Agrees That The Unbridled Globalization Of Professional
Sports Is All For The Good, The Process And Possibilities Are Definitely Far
Reaching. Today's Satellite Television Broadcasts Enable Fans To Watch Top
2
,SOLUTION MANUAL FOR INTERNATIONAL BUSINESS
17TH EDITION BY LEE RADEBAUGH DANIEL SULLIVAN
Players And Teams In Nearly Any Sport From Almost Anywhere On Earth.
Professional Teams Scour The World To Find And Develop The Most Talented
Athletes, And Players Forsake Home Country Allegiances In Their Pursuit Of The
World's Highest Salaries. Further, The More People That Tournaments Can Attract
Through Attendance And Television, The More Money That Sponsors And
Advertisers Are Willing To Pay—And The Greater The Likelihood That Those
Sponsors And Advertisers Will Have Business Operations That Span The Globe. In
Addition, Sports And
Nonsports Companies Alike Pay Famous Athletes And Teams Generous Sums To
Endorse Their Products. Successful Teams Have Opened Shops Both Domestically
And Internationally To Sell Souvenirs Bearing Their Logos And May Make More
Money On Merchandise Than From Tv Rights And Sponsorships Combined. Most
Recently, As Teams And Leagues Have Begun To Seek Income Opportunities
Outside Their Home Countries, Foreign Investors Have Acquired A U.S. Baseball
Team; Another Group Of Foreign Investors Acquired Controlling Interest In A
British Soccer (Football) Team, And The National Football League (Nfl) Of The
United States Underwrites Flag Football Games In Chinese Schools And Is Playing
Some Regular Season Nfl Games In Europe. Map 1.1 Outlines National Sports In A
Variety Of Countries And Can Be Used To Discuss How Culture Impacts
Globalization.
QUESTIONS:
1-1 Professional Athlete A Is A Star. Professional Athlete B Is An Average
Player. How Has The Globalization Of Professional Sports Affected Each Of
These Both Positively And Negatively?
Being A Star, Professional Athlete A Can Become A Target For Endorsement
Deals From Local And International Companies And Organizations That
Would Use Such An Athlete In Advertising. They Also Get Substantial
Financial Contracts (Salaries And Bonuses) From Their Clubs. The
Endorsements And Salary Deals Get More Lucrative If Professional Athlete A
Reaches Strong Positive Visibility In Major Sport Events Or If He/She
Develops A Global Brand Such As Cristiano Ronaldo. Advertisers Will Pay
Them Considerably For Endorsing A Product Or Service. However, The Same
Athlete Might Be Dropped If His/Her Performance Decline Or If Scandals
Damage His/Her Image.
For The Average Player Such As Professional Athlete B, Professional Sports
Globalization Has Afforded Them Higher Salaries Than Before. Globalization
Has Led To A Rise In Professional Sports Interest And Viewership And,
Consequently, Robust Growth In Professional Athletes' Salaries. At The Same
Time, The Fierce Competition Between Athletes And The Growing Demands
3
, SOLUTION MANUAL FOR INTERNATIONAL BUSINESS
17TH EDITION BY LEE RADEBAUGH DANIEL SULLIVAN
From Clubs And Fans Have Put Intense Pressure On Athletes To Perform
Regularly. Today's Athletes Have Little Room For Mistakes. (Lo1-2:
Understand The Relationship Between Globalization And Ib, Aacsb: Analytical
Skills).
1-2 As You Read The Chapter, Identify And Show An Example Of Each
International Mode Of Operations That Is Illustrated In The
Globalization Of Professional Sports.
Sport Is A Major Source Of Service Exports And Imports. Countries Compete To
Organize Major Global Events Such As The World Cup Or The Olympics For
Many Business And Political Reasons. Chief Among Them Is Tourism. Let's Say
That Some American Fans Fly On Qatar Airlines To Watch The Upcoming
World Cup In Qatar In 2022. Their Travel Expenses In Qatar Are Service
Exports For Qatar And Service Imports For The U.S. (Lo1-2: Understand The
Relationship Between Globalization And Ib, Aacsb: Analytical Skills).
Teaching Tips: Carefully Review The Powerpoint Slides For Chapter One. A
Good Internet Source Of Information On Globalization Can Be Found At
4
17TH EDITION BY LEE RADEBAUGH DANIEL SULLIVAN
SOLUTION MANUAL
FOR
INTERNATIONAL
BUSINESS 17TH
EDITION BY LEE
RADEBAUGH
DANIEL SULLIVAN
1
,SOLUTION MANUAL FOR INTERNATIONAL BUSINESS
17TH EDITION BY LEE RADEBAUGH DANIEL SULLIVAN
PART ONE
BACKGROUND FOR INTERNATIONAL BUSINESS
Chapter 1
Globalization And International Business
Objectives
1-1 Explain Why And How The Study Of International Business
(Ib) Is Important 1-2 Understand The Relationship Between
Globalization And Ib
1-3 Grasp The Forces Driving
Globalization And Ib 1-4 Discuss The
Major Criticisms Of Globalization
1-5 Assess The Major Reasons Companies Seek To Create Value By Engaging In Ib
1-6 Define And Illustrate The Different Operating Modes For Companies To
Accomplish Their International Objectives
1-7 Recognize Why National Differences In Companies' External Environments
Affect How They May Best Improve Their Ib Performance
Chapter Overview
Globalization Has Become A Major Socioeconomic Force And Topic Of Debate In
The Twenty-First Century. Chapter One Examines The Forces That Are Driving
This Phenomenon, As Well As The Often- Passionate Criticisms Of The Process.
The Chapter Reviews The Objectives That Firms Pursue When They Engage In
International Business Activities And Describes The Various Modes Of Entry That
May Be Used. It Also Notes The Terminology That Has Come Into Existence As
New Types Of Organizations Have Evolved. The Chapter Concludes With A
Discussion Of The Conditions In A Company's External Environment That May
Affect Its International Operations.
Chapter Outline
Opening Case: The Globalized Business Of Sports [See Map 1.1]
Although Not Everyone Agrees That The Unbridled Globalization Of Professional
Sports Is All For The Good, The Process And Possibilities Are Definitely Far
Reaching. Today's Satellite Television Broadcasts Enable Fans To Watch Top
2
,SOLUTION MANUAL FOR INTERNATIONAL BUSINESS
17TH EDITION BY LEE RADEBAUGH DANIEL SULLIVAN
Players And Teams In Nearly Any Sport From Almost Anywhere On Earth.
Professional Teams Scour The World To Find And Develop The Most Talented
Athletes, And Players Forsake Home Country Allegiances In Their Pursuit Of The
World's Highest Salaries. Further, The More People That Tournaments Can Attract
Through Attendance And Television, The More Money That Sponsors And
Advertisers Are Willing To Pay—And The Greater The Likelihood That Those
Sponsors And Advertisers Will Have Business Operations That Span The Globe. In
Addition, Sports And
Nonsports Companies Alike Pay Famous Athletes And Teams Generous Sums To
Endorse Their Products. Successful Teams Have Opened Shops Both Domestically
And Internationally To Sell Souvenirs Bearing Their Logos And May Make More
Money On Merchandise Than From Tv Rights And Sponsorships Combined. Most
Recently, As Teams And Leagues Have Begun To Seek Income Opportunities
Outside Their Home Countries, Foreign Investors Have Acquired A U.S. Baseball
Team; Another Group Of Foreign Investors Acquired Controlling Interest In A
British Soccer (Football) Team, And The National Football League (Nfl) Of The
United States Underwrites Flag Football Games In Chinese Schools And Is Playing
Some Regular Season Nfl Games In Europe. Map 1.1 Outlines National Sports In A
Variety Of Countries And Can Be Used To Discuss How Culture Impacts
Globalization.
QUESTIONS:
1-1 Professional Athlete A Is A Star. Professional Athlete B Is An Average
Player. How Has The Globalization Of Professional Sports Affected Each Of
These Both Positively And Negatively?
Being A Star, Professional Athlete A Can Become A Target For Endorsement
Deals From Local And International Companies And Organizations That
Would Use Such An Athlete In Advertising. They Also Get Substantial
Financial Contracts (Salaries And Bonuses) From Their Clubs. The
Endorsements And Salary Deals Get More Lucrative If Professional Athlete A
Reaches Strong Positive Visibility In Major Sport Events Or If He/She
Develops A Global Brand Such As Cristiano Ronaldo. Advertisers Will Pay
Them Considerably For Endorsing A Product Or Service. However, The Same
Athlete Might Be Dropped If His/Her Performance Decline Or If Scandals
Damage His/Her Image.
For The Average Player Such As Professional Athlete B, Professional Sports
Globalization Has Afforded Them Higher Salaries Than Before. Globalization
Has Led To A Rise In Professional Sports Interest And Viewership And,
Consequently, Robust Growth In Professional Athletes' Salaries. At The Same
Time, The Fierce Competition Between Athletes And The Growing Demands
3
, SOLUTION MANUAL FOR INTERNATIONAL BUSINESS
17TH EDITION BY LEE RADEBAUGH DANIEL SULLIVAN
From Clubs And Fans Have Put Intense Pressure On Athletes To Perform
Regularly. Today's Athletes Have Little Room For Mistakes. (Lo1-2:
Understand The Relationship Between Globalization And Ib, Aacsb: Analytical
Skills).
1-2 As You Read The Chapter, Identify And Show An Example Of Each
International Mode Of Operations That Is Illustrated In The
Globalization Of Professional Sports.
Sport Is A Major Source Of Service Exports And Imports. Countries Compete To
Organize Major Global Events Such As The World Cup Or The Olympics For
Many Business And Political Reasons. Chief Among Them Is Tourism. Let's Say
That Some American Fans Fly On Qatar Airlines To Watch The Upcoming
World Cup In Qatar In 2022. Their Travel Expenses In Qatar Are Service
Exports For Qatar And Service Imports For The U.S. (Lo1-2: Understand The
Relationship Between Globalization And Ib, Aacsb: Analytical Skills).
Teaching Tips: Carefully Review The Powerpoint Slides For Chapter One. A
Good Internet Source Of Information On Globalization Can Be Found At
4
