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2025 - MNG2601 - ASSESSMENT 2 - QUESTIONS AND ANSWERS - SEMESTER 2

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This document contains multiple assessments with correct answers from students who have already attempted it and scored 90% and higher. Using it correctly ensures the distinction.

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2025 – S1 – MNG2601 – ASSESSMENT 2 – Q&A



Assessment 2
Started on Friday, 7 February 2025,
State Finished
Completed on Friday, 7 February 2025,
Time taken
Grade 20.00 out of 25.00 (80%)


Question 1
Unilever South Africa provides personal care and foods products. The company
offers products such as soups, sauces, noodles, meals, ice creams, tea-based
drinks, margarines, oral care, soaps, washing, deodorants and skin care products.
They are determined to be a catalyst for change that enhances livelihoods and
embeds sustainable values, in harmony with the nation’s Ubuntu spirit. As the proud
employer of 0.28% of the country’s workforce, and manufacturing 95% of their
products right here at home, they occupy a unique place in the lives of South
Africans and they are honoured to help them thrive through their products. Their R4
billion investment in new and refurbished manufacturing facilities across South Africa
demonstrates their confidence in economic growth.

Unilever manufacturing 95% of their products locally can be classified as a/n _____.




a.
opportunity



b.
strength



c.
weakness



1

,2025 – S1 – MNG2601 – ASSESSMENT 2 – Q&A




d.
threat

Feedback
Your answer is correct.



Question 2
On 21 April 2016, Taste Holdings opened the doors of the first Starbucks in
Johannesburg, bringing the full Starbucks experience to Rosebank. Taste Holdings,
under an agreement with Starbucks, is a business franchise group holding the rights
to own and open Starbucks stores in South Africa. Taste Holdings is a South African-
based management group that owned and licensed a portfolio of brands such as The
Fish & Chip Co, Maxi’s and Domino’s Pizza, as well as NWJ, Arthur Kaplan and
World’s Finest Watches. Under this alliance, Taste Holdings opened 12 Starbucks in
South Africa. The Starbucks stores did not perform optimally in 2018. In the same
year they paused all roll out plans to investigate the matter. They found that the
Starbucks business model was not suited for the South African market. South Africa
consumers, for example, do not like strong coffee, which is what the brand is known
for. Which one of the following options is an example of a turnaround strategy
implemented by Taste Holdings?



a.
Growing the business and opening 12 Starbucks stores.


b.
They paused all roll out plans, to secure additional capital from investors.


c.
In 2019, Taste Holdings also restructured their operations to eliminate inefficiencies.


d.



2

,2025 – S1 – MNG2601 – ASSESSMENT 2 – Q&A


Taste Holdings started to liquidate its food division as they could not find a buyer for
Domino’s Pizza.



Question 3
Unilever South Africa provides personal care and foods products. The company
offers products such as soups, sauces, noodles, meals, ice creams, tea-based
drinks, margarines, oral care, soaps, washing, deodorants and skin care products.
They are determined to be a catalyst for change that enhances livelihoods and
embeds sustainable values, in harmony with the nation’s Ubuntu spirit. They are
bringing transformation through an innovative business that reduces their
environmental footprint, sources raw materials sustainably, invests with social
awareness and uses technology responsibly. In 2012, Unilever also purchased a
fleet of their own delivery trucks which allowed them to ensure sustainability in
delivery of products as well. They were able to choose the most effective routes,
times with least traffic decreasing the time spent on the road and regular
maintenance to ensure the least amount of CO2 emissions are expelled.

In 2012, Unilever followed a/n _____ corporate growth strategy.




a.
concentration growth



b.
market development



c.
product development



d.
forward integration

3

, 2025 – S1 – MNG2601 – ASSESSMENT 2 – Q&A


Feedback
Your answer is correct.



Question 4
Planning, as a managerial function, is necessary for _____.



a.
structuring the organisation


b.
determining how to lead employees


c.
determining how to reach the organisation’s goals


d.
assigning resources necessary to achieve organisational goals



Question 5
_____ is a strategic management tool, based on four perspectives namely financial,
customer, learning and growth, and _____.



a.
Management by objectives; ethics


b.
The balanced scorecard; business processes


c.
The learning organisation; marketing




4

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