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The Impact of Personality Traits and AI Anxiety on Attitudes Towards Artificial Intelligence Applications in South Africa

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This report presents a structured research proposal for the HRPYC81 module, focusing on psychological factors influencing attitudes toward artificial intelligence (AI) applications. The study aims to investigate how personality traits and AI-related anxiety predict levels of trust and willingness to use various AI technologies. The report includes a literature review that outlines relevant theoretical frameworks and empirical findings, followed by clearly stated research hypotheses. The proposed study will utilize a cross-sectional survey design with adult participants and will adhere to ethical standards as outlined by the American Psychological Association (APA). Key sections include the research method, participant details, measurement tools, data analysis techniques, and a complete reference list in APA 7th edition format.

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Uploaded on
July 23, 2025
Number of pages
11
Written in
2024/2025
Type
Other
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"The Impact of Personality Traits and AI Anxiety on Attitudes Towards Artificial Intelligence
Applications in South Africa"




Module code: HRPYC81
Research Project Number: 5
Assignment Number: 3
Surname and Student Number:
Modikwe Steven

,Table of Contents
Introduction ......................................................... 1
Literature Review ............................................ 2
4.1 Attitudes Towards AI Applications
4.2 Predictor Variables
4.2.1 Personality Traits
4.2.2 AI Anxiety
4.3 Theoretical Framework
Hypotheses ..................................................... 5
Research Method .......................................... 5
Ethical Considerations ................................ 5
Participants ................................................... 6
Procedure ..................................................... 6
Measurements ........................................... 6
Data Analysis ............................................. 7
References .................................................. 8




1

, INTRODUCTION

Attitudes towards artificial intelligence (AI) applications have become an increasingly
critical area of research as AI integrates into various aspects of daily life, from
autonomous vehicles to healthcare and employment decision-making. Understanding
these attitudes is essential not only to support responsible AI development but also to
ensure its societal acceptance. In the South African context, concerns such as job
displacement, trust, and ethical use of AI are particularly relevant given the high
unemployment rate and socio-economic inequalities. The overall research problem
focuses on identifying psychological predictors that shape public attitudes towards AI.
Specifically, this study will explore how personality traits and AI-related anxiety
influence trust and willingness to use AI technologies. These constructs will be
examined within a psychological framework to better understand the behavioural
outcomes of AI acceptance.




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