Assignment 01 for Semester 2 of MNG3701 (Strategic Management) at UNISA.

This document is a fully completed version of Assignment 01 for Semester 2 of MNG3701 (Strategic Management) at UNISA. It contains comprehensive essay-style answers based on the Clicks Group Limited Integrated Report for 2023, aligned with Lessons 1–3 of the module. The content addresses key strategic management concepts, including vision vs mission, strategic planning phases, SDGs, responsible management, stakeholder theory, SMART objectives, and the Balanced Scorecard. All answers are properly cited and aligned with academic standards, making it a useful reference for exam preparation and assignment guidance. Keywords: vision statement mission statement middle management strategic planning sustainable development goals responsible management stakeholder theory competitive advantage SMART objectives Balanced Scorecard Clicks Group strategy corporate-level objectives Questions Marks 1 a) Differentiate between a vision statement and a mission statement. (2) b) Ms Lorraine Mthombeni is a store manager at one of the Clicks stores in Pretoria, South Africa. Identify the management level of her role and the associated duties of this level. (3) c) Explain the activities that would take place during the strategic planning phase at Clicks Group Limited. (5) 10 2 Discuss Clicks Group Limited's commitment to SDGs. a) Choose two SDGs that the Clicks Group Limited believe they can make the biggest impact in with examples from the report. Then, explain how the group intends to meet them. (4) b) Use the three principles of responsible management to indicate whether Clicks Group Limited is a responsible organisation or not. (6) 10 3 Discuss the concept of stakeholders. Your discussion should include the following: a) Define the term stakeholders and distinguish between the “narrow” and the “broader” view of stakeholders. (3) b) Clicks Group Limited's stakeholder engagement strategy focuses mainly on the five primary stakeholders. Indicate whether each of the primary stakeholders of Clicks Group represents a ‘narrow’ or ‘broader view’. (5) c) The report states that the extensive store network and integrated supply chain provide competitive advantages for Clicks Group Limited. In your own words, describe the concept of ‘competitive advantage’. (2) 4 a) One of Clicks Group Limited's strategic objectives is to “Deliver operational excellence with an efficient centralised supply chain”. Revise the Clicks Group Limited objective above to be in line with the SMART principle. (2) b) Explain how the revised objective above meets the SMART principle. (5) c) At which level of strategy is the decision of setting strategic objectives taken? Please provide a motivation for your answer. (3) d) The Balanced Scorecard can be used in strategic planning. Explain the purpose of the Balanced scorecard and provide examples from the Clicks Group Limited report to show how the Group applied this tool. (5) Hint: Use only examples from the report. 15 5 Technical requirements 5