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MNG4801 Assignment 2 (100% ANSWERS) 2025 - DUE July 2025

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MNG4801 Assignment 2 (100% ANSWERS) 2025 - DUE July 2025.... Question 2: 2. Consider Yuppiechef’s strategic decision to expand from online to physical retail stores in South Africa. Critically discuss at least four (4) macroenvironmental factors that influenced their strategic decision-making process when they decided to go from “clicks to bricks”. Conclude your discussion by advising management at Yuppiechef of any two methods they can employ to analyse the macro environment in the next phase of their growth. <Your answer must not exceed 2 pages> Total: [18] Question 3: 3. Critically analyse Yuppiechef in terms of its internal environment. Your discussion should focus on the resources and capabilities of Yuppiechef within the context of the case study. Conclude your discussion by commenting on how Yuppiechef leveraged its internal strengths and potential weaknesses to execute its omnichannel approach successfully in a dynamic retail landscape. As part of your discussion, you must locate, incorporate, and reference 1 (one) applicable academic article of your choice (published between ) from the UNISA library into your discussion. <Your answer must not exceed 2 ½ pages> Total: [24] Page 14 of 17 Question 4: 4. Identify and briefly discuss the business level (competitive) strategy adopted by Yuppichef by using Porter’s generic strategy tool. As part of your discussion, evaluate Yuppiechef’s business-level strategy in terms of its contribution to the organisation’s objectives by considering and applying any three criteria for evaluating a strategic option (Louw & Venter, 2024: 260). Conclude your discussion by commenting on the effectiveness of Yuppiechef’s chosen strategy.

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