Introduction ................................................................................................................. 2
How do the principles of website design differ between two websites, and how suitable are
they for their intended audience and purpose? ............................................................... 3
What is web 2.0? ....................................................................................................... 3
BBC ......................................................................................................................... 3
Purpose ................................................................................................................ 4
Website layout....................................................................................................... 4
Usability, Clarity, Accuracy & Accessibility............................................................... 5
Target audience ..................................................................................................... 5
Navigation ............................................................................................................. 5
Typography ............................................................................................................ 7
White space .......................................................................................................... 7
Alignment .............................................................................................................. 8
Disney+ .................................................................................................................... 8
Purpose ................................................................................................................ 8
Website layout....................................................................................................... 9
Usability, Clarity, Accuracy & Accessibility............................................................... 9
Target audience ..................................................................................................... 9
Navigation ........................................................................................................... 10
Typography .......................................................................................................... 12
White space ........................................................................................................ 13
Alignment ............................................................................................................ 13
Analysing and evaluation of how the principles of website design are used to produce
creative, high-performance websites which meet client requirements. .......................... 14
What is Search Engine Optimisation? ....................................................................... 15
BBC ....................................................................................................................... 15
BBC’s use of SEO ................................................................................................. 15
BBC’s media and objects...................................................................................... 16
Positioning ....................................................................................................... 16
Colour and Contrast ......................................................................................... 17
2
, Size and Interactivity ......................................................................................... 17
Appropriateness and Inclusivity ......................................................................... 17
BBC’s creativity and innovation ............................................................................. 17
Layout and White Space .................................................................................... 17
Golden Ratio .................................................................................................... 17
Innovative Design Elements ............................................................................... 18
Server-side .......................................................................................................... 18
Bandwidth availability ....................................................................................... 18
Security & HTTPS .............................................................................................. 19
File Types ......................................................................................................... 19
Database ......................................................................................................... 19
Client-side .......................................................................................................... 20
Interactivity ...................................................................................................... 20
Processor speed ............................................................................................... 21
Cache Memory ................................................................................................. 21
Upload & Download speed ................................................................................ 21
Disney+ .................................................................................................................. 22
Disney+’s use of SEO ........................................................................................... 23
Disney+’s media and objects ................................................................................ 23
Positioning ....................................................................................................... 24
Colour and Contrast ......................................................................................... 24
Size and Imagery ............................................................................................... 24
Appropriateness and Inclusivity ......................................................................... 24
Disney+s creativity and innovation ........................................................................ 24
Layout and White Space .................................................................................... 24
Golden Ratio .................................................................................................... 24
Innovative Design Elements ............................................................................... 25
Server-side .......................................................................................................... 25
Bandwidth availability ....................................................................................... 25
3
, Security & HTTPS .............................................................................................. 25
File Types ......................................................................................................... 26
Database ......................................................................................................... 26
Client-side .......................................................................................................... 26
Interactivity ...................................................................................................... 27
Processor speed ............................................................................................... 28
Cache Memory ................................................................................................. 28
Upload & Download speed ................................................................................ 28
References ................................................................................................................ 29
4
, Introduction
The coursework will include information and a comparison of two websites. There
will be about high performance websites’ design, purpose, who uses it etc.
Chosen websites are BBC and Disney+ websites.
How do the principles of website design differ between two
websites, and how suitable are they for their intended audience
and purpose?
What is web 2.0?
Web 2.0 or in other words content-based web is the second generation of the
World Wide Web released in 2004. The web 2.0 websites and applications have
user-generated content, and its main characteristics are collaboration, user
experience and allowing users to create and share information. Examples of
content-based webs are Instagram, TikTok, BBC, Netflix, Nike and many others.
Including both websites described below.
5
How do the principles of website design differ between two websites, and how suitable are
they for their intended audience and purpose? ............................................................... 3
What is web 2.0? ....................................................................................................... 3
BBC ......................................................................................................................... 3
Purpose ................................................................................................................ 4
Website layout....................................................................................................... 4
Usability, Clarity, Accuracy & Accessibility............................................................... 5
Target audience ..................................................................................................... 5
Navigation ............................................................................................................. 5
Typography ............................................................................................................ 7
White space .......................................................................................................... 7
Alignment .............................................................................................................. 8
Disney+ .................................................................................................................... 8
Purpose ................................................................................................................ 8
Website layout....................................................................................................... 9
Usability, Clarity, Accuracy & Accessibility............................................................... 9
Target audience ..................................................................................................... 9
Navigation ........................................................................................................... 10
Typography .......................................................................................................... 12
White space ........................................................................................................ 13
Alignment ............................................................................................................ 13
Analysing and evaluation of how the principles of website design are used to produce
creative, high-performance websites which meet client requirements. .......................... 14
What is Search Engine Optimisation? ....................................................................... 15
BBC ....................................................................................................................... 15
BBC’s use of SEO ................................................................................................. 15
BBC’s media and objects...................................................................................... 16
Positioning ....................................................................................................... 16
Colour and Contrast ......................................................................................... 17
2
, Size and Interactivity ......................................................................................... 17
Appropriateness and Inclusivity ......................................................................... 17
BBC’s creativity and innovation ............................................................................. 17
Layout and White Space .................................................................................... 17
Golden Ratio .................................................................................................... 17
Innovative Design Elements ............................................................................... 18
Server-side .......................................................................................................... 18
Bandwidth availability ....................................................................................... 18
Security & HTTPS .............................................................................................. 19
File Types ......................................................................................................... 19
Database ......................................................................................................... 19
Client-side .......................................................................................................... 20
Interactivity ...................................................................................................... 20
Processor speed ............................................................................................... 21
Cache Memory ................................................................................................. 21
Upload & Download speed ................................................................................ 21
Disney+ .................................................................................................................. 22
Disney+’s use of SEO ........................................................................................... 23
Disney+’s media and objects ................................................................................ 23
Positioning ....................................................................................................... 24
Colour and Contrast ......................................................................................... 24
Size and Imagery ............................................................................................... 24
Appropriateness and Inclusivity ......................................................................... 24
Disney+s creativity and innovation ........................................................................ 24
Layout and White Space .................................................................................... 24
Golden Ratio .................................................................................................... 24
Innovative Design Elements ............................................................................... 25
Server-side .......................................................................................................... 25
Bandwidth availability ....................................................................................... 25
3
, Security & HTTPS .............................................................................................. 25
File Types ......................................................................................................... 26
Database ......................................................................................................... 26
Client-side .......................................................................................................... 26
Interactivity ...................................................................................................... 27
Processor speed ............................................................................................... 28
Cache Memory ................................................................................................. 28
Upload & Download speed ................................................................................ 28
References ................................................................................................................ 29
4
, Introduction
The coursework will include information and a comparison of two websites. There
will be about high performance websites’ design, purpose, who uses it etc.
Chosen websites are BBC and Disney+ websites.
How do the principles of website design differ between two
websites, and how suitable are they for their intended audience
and purpose?
What is web 2.0?
Web 2.0 or in other words content-based web is the second generation of the
World Wide Web released in 2004. The web 2.0 websites and applications have
user-generated content, and its main characteristics are collaboration, user
experience and allowing users to create and share information. Examples of
content-based webs are Instagram, TikTok, BBC, Netflix, Nike and many others.
Including both websites described below.
5