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MNM3712 ASSESSMENT 2 SEMESTER 1 2025 James is trying to convince the CEO of his company, Star Gaming, that their old approach to dealing with investors and other stakeholders has not been effective and that they should adopt a new approach. James learn

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MNM3712 ASSESSMENT 2 SEMESTER 1 2025 James is trying to convince the CEO of his company, Star Gaming, that their old approach to dealing with investors and other stakeholders has not been effective and that they should adopt a new approach. James learnt about the issues negotiation approach during his studies and would like to implement this approach at Star Gaming. Which one of the statements below best describes the Select one: f irst step of the issues negotiation approach? a. Star Gaming and its stakeholders should explore the various alternatives that are available and the assumptions on which they are based. b. Star Gaming should include all stakeholders in decision-making, which may include inviting opponents of a particular project, as well as friends, to take part in it. c. Star Gaming should seek to understand the motivation of its investors and other stakeholder groups, otherwise effective communication will not be possible.  d. Star Gaming should negotiate with its stakeholders to find common ground with them, which will involve engaging in fact-finding so that issues can be correctly identified.

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PU E
SHI
NG Y L E NC
OU TO THE GATE OF EXC EL




Education is the most powerful weapon which you can use to change the world

,WARNING: PLEASE NOTE THAT PLAGIARISM IS A SERIOUS ACADEMIC
OFFENSE, therefore students must use this document ONLY as a guideline. Hence
students have regenerated their own (personalized) solutions paying particular
attention to module contents as prescribed by module facilitators, lecturers and
supervisors. This document’s purpose is to compact all sources of information that
might be relevant to students’ assignments, hence additional knowledge on the
provided information is not restricted by the authors. However, submitting this
document as one’s final work is considered unethical, and students should be
penalized. If this document is plagiarized by the users and fails, EXCELGATE should
not be rendered accountable since the contents in this document only give learners a
kick-start on what is expected of them from their areas of specialty.

CAUTION: STUDENTS ARE NOT MANDATED TO USE EVERY DETAIL IN THIS
DOCUMENT IN WRITING THEIR ASSIGNMENTS




Education is the most powerful weapon which you can use to change the world

, 5/4/25, 8:03 PM Assessment 2: Attempt review




MNM3712-25-S1  Assessments  Assessment 2


QUIZ




Started on Sunday, 4 May 2025, 7:36 PM
State Finished
Completed on Sunday, 4 May 2025, 8:03 PM
Time taken 26 mins 2 secs
Grade 12 out of 15 (80%)
Feedback You have completed Assessment 2.



Question 1

Correct

Mark 1 out of 1




A loyal guest, Mr. Malapane, has been visiting “Rainbow Nation Resorts”, a
luxury South African hotel chain, for several years and consistently provides
feedback about his stays. This time, he encountered a minor issue during his
stay and expressed his concern to the front desk. Which of the following
options best aligns with relationship marketing principles to handle this
situation?


a. You inform Mr Malabane that such minor issues are unavoidable and
offer him a discount voucher for his next stay at “Rainbow Nation
Resorts”.

b. You assure Mr Malabane that his concerns will be looked into after his
departure, and his feedback will contribute to ongoing improvements.

c. You provide Mr Malabane with a formal written apology, explaining that
minor inconveniences sometimes occur, and thank him for his
continued patronage.

d. You offer Mr Malabane an immediate complimentary upgrade to a 
suite for the remainder of his stay, along with a personalised
apology letter and a basket of gourmet treats.




Your answer is correct.

The correct answer is: You offer Mr Malabane an immediate complimentary
upgrade to a suite for the remainder of his stay, along with a personalised
apology letter and a basket of gourmet treats.




https://mymodules.dtls.unisa.ac.za/mod/quiz/review.php?attempt=27130652&cmid=1133374 1/13

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