Social Media Marketing Final Exam Stukent
Questions And Answers 100% Correct
A social media influencer a person with a strong influence in his or her particular field of
expertise
False T/F: The top ranking factor of the YouTube algorithm is the number of views a
video has
False T/F: Customer advocacy is a marketing strategy focused on supporting customers
on social media by liking, commenting on, and sharing their content
Analytics the study of historical data to research potential trends, project the effects of
future decisions, and evaluate the performance of past decisions
Social Proof evidence from the public that a company, product, or service can be trusted
content marketing A form of non-traditional marketing communications whereby a brand
produces or designs content in various forms and spreads that content to targeted audiences and/
or customers
, Social Media Marketing Final Exam Stukent
Questions And Answers 100% Correct
male The majority of YouTube users are M/F?
False T/F: Every business should use Instagram for social media marketing.
Strengths, weaknesses, opportunities and threats What does SWOT stand for in the term
SWOT analysis?
United States Which country has the most Snapchat users
True T/F: When businesses use the word "messaging," they are only referencing a written
set of words.
business A company must have a ________ account before it can create ads on Snapchat
True T/F: Ollie, a skateboard retailer, shares a video on Facebook, Instagram, and
YouTube of its customers' craziest wipeouts. The video performed significantly better than any
other post it had ever shared. Ollie's video is an example of unicorn content
Questions And Answers 100% Correct
A social media influencer a person with a strong influence in his or her particular field of
expertise
False T/F: The top ranking factor of the YouTube algorithm is the number of views a
video has
False T/F: Customer advocacy is a marketing strategy focused on supporting customers
on social media by liking, commenting on, and sharing their content
Analytics the study of historical data to research potential trends, project the effects of
future decisions, and evaluate the performance of past decisions
Social Proof evidence from the public that a company, product, or service can be trusted
content marketing A form of non-traditional marketing communications whereby a brand
produces or designs content in various forms and spreads that content to targeted audiences and/
or customers
, Social Media Marketing Final Exam Stukent
Questions And Answers 100% Correct
male The majority of YouTube users are M/F?
False T/F: Every business should use Instagram for social media marketing.
Strengths, weaknesses, opportunities and threats What does SWOT stand for in the term
SWOT analysis?
United States Which country has the most Snapchat users
True T/F: When businesses use the word "messaging," they are only referencing a written
set of words.
business A company must have a ________ account before it can create ads on Snapchat
True T/F: Ollie, a skateboard retailer, shares a video on Facebook, Instagram, and
YouTube of its customers' craziest wipeouts. The video performed significantly better than any
other post it had ever shared. Ollie's video is an example of unicorn content
