APR Exam Practice Questions/ 55 Questions &
Answer
Secretly recording a conversation is a violation of intrusion and using a person's image or name
without their permission is Appropriation.
a is embarrassing facts or pictures that come out in public and B is when a truthful statement is
out of context and puts a person or organization in a misleading context.
Your public relations department wants to share a magazine article from another nonprofit
organization with your members. For which of the following scenarios would you need to obtain
permission from the copyright owner to share the article? (Choose 3.)
A) If you email the article to the members of your organization
B) If you send the members of your organization a link to the article on the other organization's
website
C) If you distribute the article to the members of your organization at its annual meeting
D) If you reprint the article in your organization's newsletter - Answer: A, C, D
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,[From Cutlip & Center's Effective Public Relations, 11th ed., p. 140]
It is election season and you are the public relations rep for a mayoral campaign in a fairly
conservative town. It has been a tight race and there are only a few weeks left until Election
Day. While looking for material for the next round of commercials, a campaign staffer hands you
a transcript containing unflattering information about the opponent and illicit affairs he's had
with several women other than his wife. The staffer said that this information was overheard by
a former staffer of the opponent while at a local bar. This juicy information is exactly what is
needed to damage the opponent's reputation and put your candidate over the top to win the
election. Which would be the most ethical choice in this situation for handing the information
you were given?
1. You can use the information because there is no reasonable expectation of privacy at a bar.
2. You can not use the information since the former sta - Answer: Answer: 4
Reasoning: Similar to "tortuous interference" liability claim by tobacco industry v. CBS for using
information based on a source who was party to a standard confidentiality agreement as an
employee of the tobacco industry.
Source: AP Stylebook 2012, Briefing on Media Law, p. 333.
As the public relations director for your company one of the functions of your office is to take
photos at official company events. For this particular event your company hires a photographer
outside of the company to take photos. One of the employees emails you and asks for copies of
a few of the photos. What is the best response to provide to the employee?
A. I will provide you the photos after I provide them for legal review.
Page 2 of 37
,B. The organization owns an employees work done on behalf of the organization.
C. The photographs can be found on the company's website and you can select the photos you
would like to use.
D. The photos that the company owns the copyrights to will be placed on the company's
website once they are approved by the legal office. - Answer: Correct Answer D
Reference: APR Study Guide 2010, page. 24
You are the manager of a public relations department for a nonprofit organization. Your
department director has asked you to help with selecting a summer intern. She says she would
prefer that the intern will not be paid and receive college credit for the internship instead. You
are unsure about the terms of this agreement. Specifically, you are concerned about whether it
is ethical to offer the internship as an unpaid position. What is your next step in deciding how
you will advise the department director?
A) Identify the key values that you need to consider in making your decision.
B) Identify ethical principles to guide you in making your decision.
C) Identify who will be affected by your decision.
D) Identify the economic, legal, and social factors that may influence your decision. - Answer:
Answer: D (APR Study Guide, page 21. After you have defined the specific ethical issue or
conflict, the next step is to identify internal and external factors that may influence the
decision.)
You are the communications director at a youth serving nonprofit. The president of the
organization asks you to start taking photographs of the youth members during the programs
and posting them through social media to highlight the good work the organization is doing. It
seems like a great idea, so you:
A) Start clicking away with your camera and begin creating a social media campaign utilizing the
pictures.
Page 3 of 37
, B) Go ask the program staff for permission to take photographs of the children to post.
C) Review perimeters of taking and using photos of youth under 18 with your legal team.
D) Begin creating a media release form to give to the youth members to sign off on. - Answer: C
Coordinate with legal team for counsel on taking photographs of youth members and retaining
the proper permissions for use. Remember First Amendment protections and that minors
cannot give legal consent. (EPR 10th, pgs 162-163)
You are the Public information Officer at a Federal Agency. While attending a Business
Networking meeting, you receive a request for the medical records of your employees from an
insurance agent so that he might provide some quotes on group coverages. You:
A. provide copies of the medical records
B. Provide the medical records but redact personal indicators such as name, date of birth and
address
C. Deny his request citing the Federal Freedom of Information Act - Answer: Answer C.
According to EPR 10th Edition pg. 150 The Federal FOIA indicates nine categories of exemptions
from disclosure one being "medical". Note, state laws are similar to that of federal statutes, but
the extent varies considerably. Public relation practitioners should familiarize themselves with
state access laws.
As the public relations manager for a company who produces specialized prosthetics for
wounded war veterans, you are often contacted directly by customers with very personal stories
and inquiries as your phone number is listed on the company's website as the media contact.
Oftentimes instead of reaching out to your company's customer support—which you know to
be short-staffed right now, with extremely long hold times on the phone and up to 72 hour
Page 4 of 37
Answer
Secretly recording a conversation is a violation of intrusion and using a person's image or name
without their permission is Appropriation.
a is embarrassing facts or pictures that come out in public and B is when a truthful statement is
out of context and puts a person or organization in a misleading context.
Your public relations department wants to share a magazine article from another nonprofit
organization with your members. For which of the following scenarios would you need to obtain
permission from the copyright owner to share the article? (Choose 3.)
A) If you email the article to the members of your organization
B) If you send the members of your organization a link to the article on the other organization's
website
C) If you distribute the article to the members of your organization at its annual meeting
D) If you reprint the article in your organization's newsletter - Answer: A, C, D
Page 1 of 37
,[From Cutlip & Center's Effective Public Relations, 11th ed., p. 140]
It is election season and you are the public relations rep for a mayoral campaign in a fairly
conservative town. It has been a tight race and there are only a few weeks left until Election
Day. While looking for material for the next round of commercials, a campaign staffer hands you
a transcript containing unflattering information about the opponent and illicit affairs he's had
with several women other than his wife. The staffer said that this information was overheard by
a former staffer of the opponent while at a local bar. This juicy information is exactly what is
needed to damage the opponent's reputation and put your candidate over the top to win the
election. Which would be the most ethical choice in this situation for handing the information
you were given?
1. You can use the information because there is no reasonable expectation of privacy at a bar.
2. You can not use the information since the former sta - Answer: Answer: 4
Reasoning: Similar to "tortuous interference" liability claim by tobacco industry v. CBS for using
information based on a source who was party to a standard confidentiality agreement as an
employee of the tobacco industry.
Source: AP Stylebook 2012, Briefing on Media Law, p. 333.
As the public relations director for your company one of the functions of your office is to take
photos at official company events. For this particular event your company hires a photographer
outside of the company to take photos. One of the employees emails you and asks for copies of
a few of the photos. What is the best response to provide to the employee?
A. I will provide you the photos after I provide them for legal review.
Page 2 of 37
,B. The organization owns an employees work done on behalf of the organization.
C. The photographs can be found on the company's website and you can select the photos you
would like to use.
D. The photos that the company owns the copyrights to will be placed on the company's
website once they are approved by the legal office. - Answer: Correct Answer D
Reference: APR Study Guide 2010, page. 24
You are the manager of a public relations department for a nonprofit organization. Your
department director has asked you to help with selecting a summer intern. She says she would
prefer that the intern will not be paid and receive college credit for the internship instead. You
are unsure about the terms of this agreement. Specifically, you are concerned about whether it
is ethical to offer the internship as an unpaid position. What is your next step in deciding how
you will advise the department director?
A) Identify the key values that you need to consider in making your decision.
B) Identify ethical principles to guide you in making your decision.
C) Identify who will be affected by your decision.
D) Identify the economic, legal, and social factors that may influence your decision. - Answer:
Answer: D (APR Study Guide, page 21. After you have defined the specific ethical issue or
conflict, the next step is to identify internal and external factors that may influence the
decision.)
You are the communications director at a youth serving nonprofit. The president of the
organization asks you to start taking photographs of the youth members during the programs
and posting them through social media to highlight the good work the organization is doing. It
seems like a great idea, so you:
A) Start clicking away with your camera and begin creating a social media campaign utilizing the
pictures.
Page 3 of 37
, B) Go ask the program staff for permission to take photographs of the children to post.
C) Review perimeters of taking and using photos of youth under 18 with your legal team.
D) Begin creating a media release form to give to the youth members to sign off on. - Answer: C
Coordinate with legal team for counsel on taking photographs of youth members and retaining
the proper permissions for use. Remember First Amendment protections and that minors
cannot give legal consent. (EPR 10th, pgs 162-163)
You are the Public information Officer at a Federal Agency. While attending a Business
Networking meeting, you receive a request for the medical records of your employees from an
insurance agent so that he might provide some quotes on group coverages. You:
A. provide copies of the medical records
B. Provide the medical records but redact personal indicators such as name, date of birth and
address
C. Deny his request citing the Federal Freedom of Information Act - Answer: Answer C.
According to EPR 10th Edition pg. 150 The Federal FOIA indicates nine categories of exemptions
from disclosure one being "medical". Note, state laws are similar to that of federal statutes, but
the extent varies considerably. Public relation practitioners should familiarize themselves with
state access laws.
As the public relations manager for a company who produces specialized prosthetics for
wounded war veterans, you are often contacted directly by customers with very personal stories
and inquiries as your phone number is listed on the company's website as the media contact.
Oftentimes instead of reaching out to your company's customer support—which you know to
be short-staffed right now, with extremely long hold times on the phone and up to 72 hour
Page 4 of 37
