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HRM2604 Assignment 5 (ANSWERS) Semester 2 2024 - DISTINCTION GUARANTEED

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Well-structured HRM2604 Assignment 5 (ANSWERS) Semester 2 2024 - DISTINCTION GUARANTEED. (DETAILED ANSWERS - DISTINCTION GUARANTEED!)....PERFORMANCE THAT SELLS Oliver King works at a large real estate agency called Red Arrow. The agency has been in business for many years and is well established. Oliver has only recently started working at Red Arrow. Although he has obtained the certificate to practise as an estate agent, he does not have any valid experience in the field and is nervous that he may not know how to make a sale. He admits that he still has a lot to learn and is eager to work his way up. The policy at the agency is that agents earn 20% commission on every property they sell. Each agent goes out on his or her own when meeting clients. The best salesperson is determined by calculating the highest number of properties sold each year. When Oliver began working at the agency, he sat down with his supervisor, Felicity who informed him of his duties and guided him on how to go about achieving his goals. They also drew up Oliver’s developmental plan together. Felicity is a very easy-going person, and this is transferred to her working style. She wants the best for everyone and when training Oliver, she advises him to always trust his instincts and do what he considers best. Felicity believes that every client comes with their own unique circumstances and that an agent has to adapt their behaviour to suit the client’s needs. At the outset, it was also decided, in consistency with the organisational policy that Oliver’s performance appraisal would include a detailed log compiled by Felicity regarding important instances of good and poor performance displayed by Oliver. The fact that his supervisor took the time to plan his performance really impressed Oliver and he felt motivated and ready to begin working. HRM2604 Assessment 05 (Semester 2, 2024) 11 © UNISA 2024 QUESTIONS 1. Which of the three main approaches to measuring performance would be most suitable to Oliver’s job? Provide a reason for your answer with reference to the scenario. (4) 2. Briefly explain how the approach you suggested in question 1 is generally applied to measure employee performance. (4) 3. Identify and explain the three determinants of performance. Then apply each one to Oliver’s performance in the scenario. (9) 4. Indicate the relationship between the three determinants of performance that you discussed in question 3 and analyse Oliver’s performance based on this relationship. (3) 5. Which one-on-one performance appraisal method will Felicity use to rate Oliver’s performance? Use the information in the scenario to guide your discussion. Briefly explain how this approach is used and why it would be advantageous to use this method in Oliver’s case. (6) 6. Explain what a personal developmental plan is (PDP). Would Oliver need such a plan? Motivate your answer. (4) 7. Describe any four developmental activities that could assist Oliver to reach the objectives that were set in his PDP. (4) 8. What type of reward incentive is applied at Red Arrow? Describe how this type of incentive is used and the challenges that could arise from using it in Oliver’s position. (6) 9. Analyse the scenario to determine and explain the type of coaching style used by Felicity. Offer a suggestion for improvement. (5) 10. Since Oliver is a new employee, if he does not perform well during the first three months of employment, can poor work performance be used as a fair reason for his dismissal? (5)

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HRM2604
Assignment 5 Semester 2 2024
Unique Number:
Due Date: 29 October 2024

QUESTION 1

The results approach to measuring performance would be most suitable for Oliver’s job at
Red Arrow. In the scenario, the agency determines the best salesperson by calculating the
highest number of properties sold each year, which aligns directly with a results-based
performance metric. The commission-based pay structure, which rewards agents with 20%
of the sale price for each property sold, further supports a results-driven performance
measurement.

This approach focuses on the outcomes or the actual sales Oliver can close, rather than
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INTRODUCTION

This assignment explores key concepts of performance management,
developmental planning, and coaching styles within a real estate agency setting. The
scenario focuses on Oliver King, a newly hired estate agent at Red Arrow, who is
guided by his supervisor, Felicity, as he embarks on his new career. The questions
that follow aim to critically assess Oliver’s performance using various performance
measurement approaches, determinants of performance, and one-on-one appraisal
methods. Additionally, the assignment examines Oliver's need for a Personal
Development Plan (PDP) and the developmental activities that can assist him in
achieving his career objectives. Reward incentives and coaching styles are also
analyzed, providing insights into how Red Arrow's policies impact employee
motivation and growth. This analysis will highlight the importance of structured
performance management and how it influences employee success and
organizational outcomes.



QUESTION 1

The results approach to measuring performance would be most suitable for Oliver’s
job at Red Arrow. In the scenario, the agency determines the best salesperson by
calculating the highest number of properties sold each year, which aligns directly
with a results-based performance metric. The commission-based pay structure,
which rewards agents with 20% of the sale price for each property sold, further
supports a results-driven performance measurement.

This approach focuses on the outcomes or the actual sales Oliver can close, rather
than solely evaluating his behavior or competencies. Since real estate sales rely
heavily on generating successful transactions, using a results-based approach
provides a clear and objective metric for evaluating performance, which in this case
is the number of properties sold. Moreover, since Oliver is still learning, assessing
his progress through tangible sales figures allows him and his supervisor to track his
growth in a quantifiable way, which is essential for his development in a sales-driven
role like real estate.

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