MNE3701
Assignment 1 Semester 2 2023
Unique Number:
Due Date: 30 August 2023
TABLE OF CONTENTS
EXECUTIVE SUMMARY .................................................................................................. 3
AN INDUSTRY, TARGET CUSTOMER AND COMPETITOR ANALYSIS ........................ 3
Industry Analysis:........................................................................................................... 3
Target Customer Analysis: ............................................................................................ 3
Competitor Analysis: ...................................................................................................... 4
Marketing Strategy:........................................................................................................ 4
DISCLAIMER & TERMS OF USE
Marketing
1. Educational and study
Aid: These Salesnotes
Strategy: .......................................................................................
are designed to serve as educational aids and should not be considered 4 as a
substitute for individual research, critical thinking, or professional guidance. Students are encouraged to
conductCOMPANY
their own DESCRIPTION:
extensive research.............................................................................................
and consult with their instructors or academic advisors for specific 5
assignment requirements.
2. PersonalPRODUCT/SERVICE
Responsibility: While PLAN:
every ............................................................................................
effort has been made to ensure the accuracy and reliability of 5the
information provided in these study notes, the seller cannot guarantee the completeness or correctness of all
MARKETING
the content. It is the PLAN: .........................................................................................................
responsibility of the buyer to verify the accuracy of the information and use their 6 own
judgment when applying it to their assignments.
3. Academic Integrity: It is crucial for students to uphold academic integrity and adhere to their institution's
policies and guidelines regarding plagiarism, citation, and referencing. These study notes should be used as a
tool for learning and inspiration, but any direct reproduction of the content without proper acknowledgment and
citation may constitute academic misconduct.
4. Limited Liability: The seller of these study notes shall not be held liable for any direct or indirect damages,
losses, or consequences arising from the use of the notes. This includes, but is not limited to, poor grades,
academic penalties, or any other negative outcomes resulting from the application or misuse of the information
provided.
Assignment 1 Semester 2 2023
Unique Number:
Due Date: 30 August 2023
TABLE OF CONTENTS
EXECUTIVE SUMMARY .................................................................................................. 3
AN INDUSTRY, TARGET CUSTOMER AND COMPETITOR ANALYSIS ........................ 3
Industry Analysis:........................................................................................................... 3
Target Customer Analysis: ............................................................................................ 3
Competitor Analysis: ...................................................................................................... 4
Marketing Strategy:........................................................................................................ 4
DISCLAIMER & TERMS OF USE
Marketing
1. Educational and study
Aid: These Salesnotes
Strategy: .......................................................................................
are designed to serve as educational aids and should not be considered 4 as a
substitute for individual research, critical thinking, or professional guidance. Students are encouraged to
conductCOMPANY
their own DESCRIPTION:
extensive research.............................................................................................
and consult with their instructors or academic advisors for specific 5
assignment requirements.
2. PersonalPRODUCT/SERVICE
Responsibility: While PLAN:
every ............................................................................................
effort has been made to ensure the accuracy and reliability of 5the
information provided in these study notes, the seller cannot guarantee the completeness or correctness of all
MARKETING
the content. It is the PLAN: .........................................................................................................
responsibility of the buyer to verify the accuracy of the information and use their 6 own
judgment when applying it to their assignments.
3. Academic Integrity: It is crucial for students to uphold academic integrity and adhere to their institution's
policies and guidelines regarding plagiarism, citation, and referencing. These study notes should be used as a
tool for learning and inspiration, but any direct reproduction of the content without proper acknowledgment and
citation may constitute academic misconduct.
4. Limited Liability: The seller of these study notes shall not be held liable for any direct or indirect damages,
losses, or consequences arising from the use of the notes. This includes, but is not limited to, poor grades,
academic penalties, or any other negative outcomes resulting from the application or misuse of the information
provided.
