Write in your own words to avoid
Plagiarism!!
MNG3701
ASSIGNMENT 01
YEAR: 2026
, Vodacom Group Limited (FY2025) — Strategic Management Essay
Introduction
Vodacom Group Limited is a leading technology-communications company operating
across multiple African markets. With a purpose to “connect for a better future” and a
vision “to be the leading technology-communications company in Africa”, Vodacom’s
strategies, goals and sustainability practices are reflected in its FY2025 Integrated
Report. This essay critically evaluates Vodacom’s vision and evaluates its strategy
across levels of management, target-setting practices (using SMART criteria), and
responsible management. The discussion draws on theory from strategic management,
including the characteristics of effective vision statements, levels of strategy, and
responsible management frameworks, applied to Vodacom’s actual financial and non-
financial reporting.
Vision Statement Evaluation
Vision Statement Analysis
Characteristic Yes/No Reason(s)
Vodacom’s vision focuses on future leadership in
Future-oriented Yes technology and communications, setting aspirational
direction beyond current operations.
The statement is brief but lacks specificity about what
Clear and
Partially “leading” entails (e.g., market share, innovation
concise
milestones).
It aligns with Vodacom’s purpose (“connecting for a better
Aligned with
Yes future”) and strategic goals around digital services and
values
inclusion.
Inspiring and The vision inspires growth and innovation, motivating
Yes
compelling stakeholders toward a common goal.
Plagiarism!!
MNG3701
ASSIGNMENT 01
YEAR: 2026
, Vodacom Group Limited (FY2025) — Strategic Management Essay
Introduction
Vodacom Group Limited is a leading technology-communications company operating
across multiple African markets. With a purpose to “connect for a better future” and a
vision “to be the leading technology-communications company in Africa”, Vodacom’s
strategies, goals and sustainability practices are reflected in its FY2025 Integrated
Report. This essay critically evaluates Vodacom’s vision and evaluates its strategy
across levels of management, target-setting practices (using SMART criteria), and
responsible management. The discussion draws on theory from strategic management,
including the characteristics of effective vision statements, levels of strategy, and
responsible management frameworks, applied to Vodacom’s actual financial and non-
financial reporting.
Vision Statement Evaluation
Vision Statement Analysis
Characteristic Yes/No Reason(s)
Vodacom’s vision focuses on future leadership in
Future-oriented Yes technology and communications, setting aspirational
direction beyond current operations.
The statement is brief but lacks specificity about what
Clear and
Partially “leading” entails (e.g., market share, innovation
concise
milestones).
It aligns with Vodacom’s purpose (“connecting for a better
Aligned with
Yes future”) and strategic goals around digital services and
values
inclusion.
Inspiring and The vision inspires growth and innovation, motivating
Yes
compelling stakeholders toward a common goal.
