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individual and groups essays consumer understanding and behaviour

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12-03-2026

It includes individual paper: on social influencer nudging in overconsumption Groups paper: Effect of Nutri-Score absence on the packaging of unhealthy products on consumer trust in product brand. Uses the mandatory literature theories + other academic sources Both 8+ graded

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Documents in this bundle

Essay

Essay Consumer Understanding and Behaviour influencers and overconsumption HFV1003 (HFV1003)

Mar 2026

2024/2025

R116,15

Essay

Essay Consumer Understanding and Behaviour Nutri-score HFV1003 (HFV1003)

Mar 2026

2025/2026

R115,74

Subjects

Behavior
Behaviour
Consumer behavior
Overconsumption
Nudging
Trust
Social media influencers
Influencers
Health
Healthy
Snacks
7-point likert scale
Health food innovation management
Essay
Between subje
Nutri-score
Consumer understanding
Brand trust
Absence
Front-of-packaging label
2 x continuous between-subject experimental design
Nudgeability theory
Signaling theory
Confirmation

R204,28 R231,89

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