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Marketing Fundamentals

Combined rating
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Documents
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Total pages
41
Last updated
17-12-2022

Resumen general para repasar + resumen detallado para estudiar

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2
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Summary
Summary of the entire course
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1
40
Dec 2022
2022/2023
R214,23
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Summary
Summary Resumen general de la asignatura
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1
Dec 2022
2021/2022
R122,33

Connected book

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Dr. Philip T. Kotler, Gary Armstrong Principles of Marketing
  • mei 2020
  • 9781292341132
  • 18

Subjects

  • Marketing: creating customer value and engagement
  • Company and marketing strategy
  • Analyzing the marketing environment
  • Managing marketing information to gain customer insights
  • Consumer markets and buyer
  • Company and marketing strategy: partnering to build customer engagement
  • value
  • and relationships
  • Managing marketi
R316,35 R336,57
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