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Marketing management lectures readings summary

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Last updated
01-12-2022

This is a bundle of the only two summaries you will need to pass your marketing management exam. Everything you need to know is in one of these summaries.

Documents in this bundle
2
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Class notes
Marketing Management (BT1203) lectures summary
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3
Dec 2022
2022/2023
R152,07
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Summary
Marketing management (BT1203) readings summary
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12
Dec 2022
2022/2023
R111,46

Subjects

  • Marketing management
  • Segmentation
  • Targeting
  • Promotion
  • Product
  • Placement
  • Positioning
  • Consumer
  • Company
  • Competition
  • Customer
  • 3 c’s
  • Marketing analysis
  • Marketing strategy
  • Marketing tactics
  • Stp
  • Marketing management
  • 3c’s
  • Positioning
  • Price
  • 4p’s
  • Pppp
  • Ccc
  • Place
R172,37 R263,53
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