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Marketing Notes (1st edition)
O. C. Ferrell, Sally Dibb - ISBN: 9781473725126
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View all 29 notes of Marketing, written by O. C. Ferrell, Sally Dibb. All Marketing notes, summaries and study guides are written by fellow students or tutors. Get yourself a Marketing study guide or other study material that matches your study style perfectly, and studying will be a breeze.
Best selling Marketing notes
Samenvatting van het boek Marketing: Concepts and Strategies. Samenvatting van de 7e editie (2016). De begrippen zijn in het Engels en de rest is vooral in het Nederlands. Daarnaast nog samenvattingen van de twee artikelen die verplicht zijn:
Keller (1993), “Conceptualizing, measuring, and managing customerbased brand equity,” Journal of Marketing, 57, 1-22.

Smith et al. (2010), “The new marketing myopia,” Journal of Public Policy & Marketing, 29, 4-11. https://ru.idm.oclc.org/login?url...
- Summary
- • 78 pages •
Samenvatting van het boek Marketing: Concepts and Strategies. Samenvatting van de 7e editie (2016). De begrippen zijn in het Engels en de rest is vooral in het Nederlands. Daarnaast nog samenvattingen van de twee artikelen die verplicht zijn:
Keller (1993), “Conceptualizing, measuring, and managing customerbased brand equity,” Journal of Marketing, 57, 1-22.

Smith et al. (2010), “The new marketing myopia,” Journal of Public Policy & Marketing, 29, 4-11. https://ru.idm.oclc.org/login?url...
Uitgebreide samenvatting van het boek Marketing, concepts and strategies van Dibb, Simkin, Pride en Ferrel. Geschreven in 2017.
- Summary
- • 72 pages •
Uitgebreide samenvatting van het boek Marketing, concepts and strategies van Dibb, Simkin, Pride en Ferrel. Geschreven in 2017.
Summary of Marketing Concepts and Strategies (7th edition) by Sally Dibb, Lyndon Simkin, William M. Pride & O.C. Ferrell
- Summary
- • 41 pages •
Summary of Marketing Concepts and Strategies (7th edition) by Sally Dibb, Lyndon Simkin, William M. Pride & O.C. Ferrell
Samenvatting van het boek Marketing: Concepts and Strategies voor de cursus Marketing aan de Radboud Universiteit. Samenvatting van alle benodigde hoofdstukken.
- Summary
- • 22 pages •
Samenvatting van het boek Marketing: Concepts and Strategies voor de cursus Marketing aan de Radboud Universiteit. Samenvatting van alle benodigde hoofdstukken.
Uitgebreide samenvatting van Marketing Concepts and Strategies. Vak gevolgd in 2016-2017. Enkel op basis van deze samenvatting is het vak behaald. Volledig te leren voor het tentamen.
- Summary
- • 93 pages •
Uitgebreide samenvatting van Marketing Concepts and Strategies. Vak gevolgd in 2016-2017. Enkel op basis van deze samenvatting is het vak behaald. Volledig te leren voor het tentamen.
Summary Marketing based on the book 'Marketing - concepts and strategies' by Dibb, Simkin, Pride and Ferrel (7th edition). The chapters discussed in the lectures (April - June 2019) are included in this summary (H 1, 2, 3, 7, 8, 9, 11, 5, 6, 10, 12, 20, 16, 17, 19, 14, 15, 18, 24).
- Summary
- • 102 pages •
Summary Marketing based on the book 'Marketing - concepts and strategies' by Dibb, Simkin, Pride and Ferrel (7th edition). The chapters discussed in the lectures (April - June 2019) are included in this summary (H 1, 2, 3, 7, 8, 9, 11, 5, 6, 10, 12, 20, 16, 17, 19, 14, 15, 18, 24).
Dit document bevat een gedetailleerde uitwerking van de hoorcolleges die gegeven worden in de cursus Marketing (MAN-BCU2008). Het document bevat delen van de powerpoint presentaties en voorziet in duidelijke uitleg betreffende de stof behandeld in de hoorcolleges.

Door deze uitwerkingen grondig door te nemen, is het vak afgesloten met een 8,5.
- Summary
- • 82 pages •
Dit document bevat een gedetailleerde uitwerking van de hoorcolleges die gegeven worden in de cursus Marketing (MAN-BCU2008). Het document bevat delen van de powerpoint presentaties en voorziet in duidelijke uitleg betreffende de stof behandeld in de hoorcolleges.

Door deze uitwerkingen grondig door te nemen, is het vak afgesloten met een 8,5.
This document contains all a summary from all the marketing lectures. The author watched 100% of the lectures and red all the summary’s in the book.
- Summary
- • 34 pages •
This document contains all a summary from all the marketing lectures. The author watched 100% of the lectures and red all the summary’s in the book.
FULL ENGLISH Summary of Marketing: Concepts and Strategies (7th Edition). Includes ALL Chapters (excl. chapters 4, 21 and 23).

Dibb, S., Simkin, L., Pride, W.M., & Ferrell, O.C. (2016)

- Summary
- • 65 pages •
FULL ENGLISH Summary of Marketing: Concepts and Strategies (7th Edition). Includes ALL Chapters (excl. chapters 4, 21 and 23).

Dibb, S., Simkin, L., Pride, W.M., & Ferrell, O.C. (2016)

This is a high quality summary, in this summary we discuss all the subjects discussed in the book. this summary has a clear and structured construction. good luck with studing, this summary helped me to pass the marketing exam. 
so for a low price a big pass change! 

- Summary
- • 20 pages •
This is a high quality summary, in this summary we discuss all the subjects discussed in the book. this summary has a clear and structured construction. good luck with studing, this summary helped me to pass the marketing exam. 
so for a low price a big pass change! 

Do you have documents that match this book? Sell them and earn money with your knowledge!
Newest Marketing summaries
Dit document bevat een gedetailleerde uitwerking van de hoorcolleges die gegeven worden in de cursus Marketing (MAN-BCU2008). Het document bevat delen van de powerpoint presentaties en voorziet in duidelijke uitleg betreffende de stof behandeld in de hoorcolleges.

Door deze uitwerkingen grondig door te nemen, is het vak afgesloten met een 8,5.
- Summary
- • 82 pages •
Dit document bevat een gedetailleerde uitwerking van de hoorcolleges die gegeven worden in de cursus Marketing (MAN-BCU2008). Het document bevat delen van de powerpoint presentaties en voorziet in duidelijke uitleg betreffende de stof behandeld in de hoorcolleges.

Door deze uitwerkingen grondig door te nemen, is het vak afgesloten met een 8,5.
This document contains all a summary from all the marketing lectures. The author watched 100% of the lectures and red all the summary’s in the book.
- Summary
- • 34 pages •
This document contains all a summary from all the marketing lectures. The author watched 100% of the lectures and red all the summary’s in the book.
This trial exam consist of 32 MC questions equally spread over all the 10 lectures and 24 chapter of the book you needed to learn. It can provide you with a fast check if you learned enough for the exam. All the answers and the explanation of the answers and theory are in there and the place where you can find the answer. 
 
Do not buy on sunday.
- Summary
- • 10 pages •
This trial exam consist of 32 MC questions equally spread over all the 10 lectures and 24 chapter of the book you needed to learn. It can provide you with a fast check if you learned enough for the exam. All the answers and the explanation of the answers and theory are in there and the place where you can find the answer. 
 
Do not buy on sunday.
This trial exam consist of 32 MC questions equally spread over all the 10 lectures and 24 chapter of the book you needed to learn. Based on the book, and on complete and good information. 

It can provide you with a fast check if you learned enough for the exam. All the answers and the explanation of the answers and theory are in there and the place where you can find the answer.

Do not buy on sunday.
- Exam (elaborations)
- • 10 pages •
This trial exam consist of 32 MC questions equally spread over all the 10 lectures and 24 chapter of the book you needed to learn. Based on the book, and on complete and good information. 

It can provide you with a fast check if you learned enough for the exam. All the answers and the explanation of the answers and theory are in there and the place where you can find the answer.

Do not buy on sunday.
This is a summary of all the substance of the marketing lectures and the complete book “Marketing, concepts and strategies.” Grouped by subject. Easy to learn. The whole summary is in English, with sometimes a small NL explanation. The author looked at 100% of the lectures of 2020 and read all the summaries in the book. All content is relevant to the exam. 
No sale on Sundays.
- Summary
- • 34 pages •
This is a summary of all the substance of the marketing lectures and the complete book “Marketing, concepts and strategies.” Grouped by subject. Easy to learn. The whole summary is in English, with sometimes a small NL explanation. The author looked at 100% of the lectures of 2020 and read all the summaries in the book. All content is relevant to the exam. 
No sale on Sundays.
This trial exam consist of 32 MC questions equally spread over all the 10 lectures and 24 chapter of the book you needed to learn. It can provide you with a fast check if you learned enough for the exam. All the answers and the explanation of the answers and theory are in there and the place where you can find the answer. Exam is in English. 
 
Do not buy on sunday.
- Exam (elaborations)
- • 10 pages •
This trial exam consist of 32 MC questions equally spread over all the 10 lectures and 24 chapter of the book you needed to learn. It can provide you with a fast check if you learned enough for the exam. All the answers and the explanation of the answers and theory are in there and the place where you can find the answer. Exam is in English. 
 
Do not buy on sunday.
These notes include a summary of second-year marketing management work. With information from the textbook Marketing Concepts and Strategies, these notes also contain additional notes from lectures, tutors and the slides used during the duration of the module. 
 
*Exam mark: 88% 
*Final mark: 90% 
 
Please support my profile by leaving a review!
- Summary
- • 62 pages •
These notes include a summary of second-year marketing management work. With information from the textbook Marketing Concepts and Strategies, these notes also contain additional notes from lectures, tutors and the slides used during the duration of the module. 
 
*Exam mark: 88% 
*Final mark: 90% 
 
Please support my profile by leaving a review!
Document contains: 
- 10 Lectures summaries
- Chapters you need to know for the exam, marketing, concepts and strategies 
Good luck learning! 
Grouped by topic so you can easily keep an overview. 
Author has watched 100% of the lectures. Summary is in English. 

Don't buy on Sundays.
- Summary
- • 34 pages •
Document contains: 
- 10 Lectures summaries
- Chapters you need to know for the exam, marketing, concepts and strategies 
Good luck learning! 
Grouped by topic so you can easily keep an overview. 
Author has watched 100% of the lectures. Summary is in English. 

Don't buy on Sundays.
This document contains all a summary from all the marketing lectures and the book. The author watched 100% of the lectures and red all the summary’s in the book. Do not buy on sunday. Six days you shall work, one day is rest.
- Summary
- • 34 pages •
This document contains all a summary from all the marketing lectures and the book. The author watched 100% of the lectures and red all the summary’s in the book. Do not buy on sunday. Six days you shall work, one day is rest.
This trial exam consist of 32 MC questions equally spread over all the 10 lectures and 24 chapter of the book you needed to learn. It can provide you with a fast check if you learned enough for the exam. All the answers and the explanation of the answers and theory are in there and the place where you can find the answer. 
 
Do not buy on sunday.
- Summary
- • 10 pages •
This trial exam consist of 32 MC questions equally spread over all the 10 lectures and 24 chapter of the book you needed to learn. It can provide you with a fast check if you learned enough for the exam. All the answers and the explanation of the answers and theory are in there and the place where you can find the answer. 
 
Do not buy on sunday.
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