Marketing and sales Study guides, Class notes & Summaries

Sales Promotion A direct inducement that offers an extra value or incentive for the product to the salesforce, distributors, or the ultimate consumer with the primary objective of creating an immediate sale; acceleration tool designed to speed up the buying process. Consumer Sales Promotion Include sampling, couponing, premiums, contests and sweepstakes, refunds and rebates, bonus packs, price-offs, and event marketing. Trade Sales Promotion Include dealer contests and incent...

CMA Exam Part 1 Section B- PLanning, Budgeting, and Forecasting Exam 2023 Wishing-Well Inc., a chain of small convenience stores in Atlanta, Georgia, has just opened a store in a rapidly developing suburb to the north of the city. The marketing manager of Wishing-Well believes that the suburb is a lucrative market, as the area has several expensive homes and offices but does not have any other convenience stores or supermarkets. Which of the following is likely to neutralize the oppo...

Applied Algebra - C957 Exam Questions And Answers A local business is looking to become a franchise. The company wants to predict the number of franchises, F, given a certain number of years, Y. This prediction is modeled by the function F( Y). What can be concluded by F(5) = 10? In 5 years, there will be 10 open stores. A bank begins a marketing campaign to increase its number of customers. Each month, all new customers are put into a drawing. One customer then receives a $50 credi...

Events are categorized by which two things? Type of event (educational or marketing/sales) and sponsor Sponsor and whether it is formal or informal Venue and type of event (educational or marketing/sales) Type of event (educational or marketing/sales) and whether it is formal or informal - Type of event (educational or marketing/sales) and whether it is formal or informal Louise wants to hold an event that helps consumers understand Medicare programs and perhaps improve their health/welln...

Farming correct answers Concentrating on one type of style of property or on one particular neighborhood A residential transaction os defined in F.S. 475 as the sale of any: correct answers - Duplex - improved residential property of four units or fewer, including condominium units -unimproved property intended for four units or fewer - agricultural properties of ten acres or less - leases with options to purchase all or a portion of improved property of four or fewer residential units -...

1 A car stereo company is planning to introduce a new product into the market. It faces stiff competition from two other organizations with similar products. The company's marketing manager has asked the production manager to perform a break-even analysis using three different price points. The marketing manager will use the results to set a price for the new product. Which type of method is a break-even analysis? O Expert judgment O Quantitative O Qualitative O Payback table - Quantita...

CAPM Exam Prep, PMI Questions, PMBOK 6th Edition - CAPM Prep, CAPM Exam Prep 2024 360-degree appraisal -Answer-A performance review completed by a person's peers, manager, and subordinates. It's called a 360-degree appraisal as it's a circle of reviews by people at different levels of an organization. Acceptance -Answer-This is a response to a risk event, generally made when the probability of the event and/or impact are small. It is used when mitigation, transference, or avoidance are...

Relativity Certified Sales Pro Test-solved 2023/2024 (Graded A+). How do customers benefit from running email threading? A. They can auto-code documents B. They can use a Key feature of Active Learning C. They can organize emails into conversations D. They can detect foreign language patterns more easily - Answer- They can organize emails into conversations How does the Prioritized Review queue in Active Learning offer value to customers? A. It proactively fins the relevant documents and ...

What type of event is an agent conducting when they present plan information that includes benefits and cost sharing in an audience-presenter format? Formal educational event Informal educational event Formal marketing/sales event Informal marketing/sales event - Correct Answer Formal marketing/sales event Elaine is considering conducting an event in a lower level conference room of a local fraternal organization. The room has a podium with a microphone available for use. There ar...

MK 3010 1st Exam – GSU Questions and Answers marketing - CORRECT ️️ an organizational function and set of processes for creating, capturing, communication and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders exchange - CORRECT ️️ customer gives up time, money, and info; company gives up the good or service history of marketing - CORRECT ️️ product -> sales -> market -> value how to beco...