MCB 30306 Consumer Behaviour and Research Methods

Wageningen University (WUR)

Here are the best resources to pass MCB 30306 Consumer Behaviour and Research Methods. Find MCB 30306 Consumer Behaviour and Research Methods study guides, notes, assignments, and much more.

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Summary MCB-30306, Lecture Notes, Slides & Articles
  • Summary MCB-30306, Lecture Notes, Slides & Articles

  • Summary • 72 pages • 2018
  • This summary includes all mandatory articles, all lecture notes, and all notes from the tutorials.
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MCB30306 Summary Consumer Behavior Concepts and Research Methods Summary (Lectures and Parts of Literature)
  • MCB30306 Summary Consumer Behavior Concepts and Research Methods Summary (Lectures and Parts of Literature)

  • Summary • 22 pages • 2017
  • Summary of mainly the lectures. Also contains parts of the literature.
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Summary Core articles Consumer Behaviour and Research Methods (without Article 9a)
  • Summary Core articles Consumer Behaviour and Research Methods (without Article 9a)

  • Summary • 33 pages • 2016
  • This document is a summary of the core articles required for Consumer Behaviour & Research Methods (MCB-30306), not inclusief Article 9a. The 15 core articles are summarized and important concepts are bold.
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