Sociale beïnvloeding, voorlichting en reclame

Universiteit Utrecht (UU)

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Moyer-Gusé, E. (2008). Toward a theory of entertainment persuasion: Explaining the persuasive effects of entertainment-education messages. Communication Theory, 18, 407- 425 Scientific article

Moyer-Gusé, E. (2008). Toward a theory of entertainment persuasion: Explaining the persuasive effects of entertainment-education messages. Communication Theory, 18, 407- 425 Scientific article
Other • 5 pages • 2016

Summary of scientific article in English (with a few explanatory Dutch words): Moyer-Gusé, E. (2008). Toward a theory of entertainment persuasion: Explaining the persuasive effects of entertainment-education messages. Communication Theory, 18, 407- 425 Scientific article Summary is 5 pages and 2155 words long.

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