International Marketing Management

This contains all the information you need for the exam! Information is taken from the book and from the presentations given by the teachers! Good luck with studying!

A full summary of the Marketing part of year 2 period 4. Completely covering the content that was in the lectures and in the book.

A summary of both lectures and the book for the chapters of International Marketing (Philip R. - Cateora i.a.) of year 2, 2019/2020.

International Marketing, Chapter 1, 6, 10, 12, 13, 15, 17, 18, 19

Detailed international marketing management summary

This is a detailed summary of the book of IMM, it helps to prepare your exam very well (I was once the highest grade of the exam), if you would like to have a shorter and brief version, please press contact seller (p.s would you please don't share it mutually since I have really worked on it hard, thank you). Please also note that the chapters includes 2-5, 7-11, 13, 17-20.

To pass the second year course International Marketing Management and exam and report is required to obtain. This summary can be used for the exam. It is based on the lecture slides and Book; International Marketing by Ghauri and Cateora, 4th edition. It includes pictures.

This is a summary of the chapters 1-20 (except chapters 6 and 14). These are all the chapters required for the test. Book: International Marketing, European Edition, Ghauri & Cateora, 4th edition, McGraw-Hill Publishing, ISBN: 978 -7

ISBN 978-007714815-7 International marketing management 4th edition McGrawHill Pervez N. Ghauri and Pphilip Cateora IBMS Hanzehogeschool