COM 4809 (COM4809)

1. INTRODUCTION In any democratic nation, the role of the media is always emphasized as paramount (Jacobs 2002: 280). The media are thus facilitating the process of national building; they are therefore not only reflectors of the realm of society or transmitters of information but are also seen as contributors to the well-being of the nation at large (Steenveld 2004: 92). Given its impact on society, how the media operates becomes an issue of importance. Media policy deals with both the...