Entrepreneurship And Effective Small Business Management,Scarborough,11e

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ESBM, Entrepreneurship and Small Business Management - (Summary)

ESBM, Entrepreneurship and Small Business Management - (Summary)
Summary • 172 pages • 2021

This document about Entrepreneurship and Small Business Management EBC introduces non-business students to the multiple facets of entrepreneurship and the entrepreneurial process. Entrepreneurship is a process of fundamental transformation: from innovative idea to enterprise and from enterprise to valuethus, entrepreneurship is more than a business practice. Innovation is central to this process and students will be challenged to develop creative solutions to a problem or need. Arguments cove...