MNM2604/101/3//2022
Tutorial Letter 101/3/2022
H H
Business-to-Business Marketing H
MNM2604
Semester 1 and 2 H H H
Department of Marketing and Retail
Management
H
This Htutorial Hletter Hcontains Himportant Hinformation Habout Hyour Hmodule.
BARCODE
Open
Rubric
, CONTENTS
Page
1 INTRODUCTION ........................................................................................................................... 3
2 PURPOSE HAND HOUTCOMES ...................................................................................................... 3
2.1 Purpose ........................................................................................................................................ 3
2.2 Outcomes...................................................................................................................................... 3
3 CURRICULUM HTRANSFORMATION ........................................................................................... 4
4 LECTURER(S) HAND HCONTACT HDETAILS .................................................................................. 4
4.1 Lecturer(s)..................................................................................................................................... 4
4.2 Lecturer Havailability ....................................................................................................................... 4
4.3 University ...................................................................................................................................... 4
5 RESOURCES ............................................................................................................................... 5
5.1 Prescribed Hbook(s) ........................................................................................................................ 5
5.2 Recommended Hbook(s)................................................................................................................. 5
5.3 Electronic Hreserves H(e-reserves) ................................................................................................... 5
6 STUDENT HSUPPORT HSERVICES................................................................................................ 6
7 STUDY HPLAN ............................................................................................................................... 7
8 ASSESSMENT ............................................................................................................................. 8
8.1 General Hremarks ........................................................................................................................... 8
8.2 Assessment Hplan .......................................................................................................................... 8
8.3 Assignment Hdue Hdates .................................................................................................................. 8
8.4 Submission Hof Hassignments .......................................................................................................... 9
8.5 The Hassignments .......................................................................................................................... 9
8.6 Practice Hassignment...................................................................................................................... 9
8.7 Feedback Hon Hassignments .......................................................................................................... 10
8.8 Final Hmark ................................................................................................................................... 10
9 ACADEMIC HDISHONESTY......................................................................................................... 10
9.1 Plagiarism ................................................................................................................................... 10
9.2 Cheating...................................................................................................................................... 10
9.3 More Hinformation Habout Hplagiarism Hcan Hbe Hdownloaded Hon Hthe Hlink Hbelow ................................ 11
10 STUDENT HWITH HDISABILITY .................................................................................................... 11
11 FREQUENTLY HASKED HQUESTIONS ........................................................................................ 11
12 IN HCLOSING............................................................................................................................... 11
2
Tutorial Letter 101/3/2022
H H
Business-to-Business Marketing H
MNM2604
Semester 1 and 2 H H H
Department of Marketing and Retail
Management
H
This Htutorial Hletter Hcontains Himportant Hinformation Habout Hyour Hmodule.
BARCODE
Open
Rubric
, CONTENTS
Page
1 INTRODUCTION ........................................................................................................................... 3
2 PURPOSE HAND HOUTCOMES ...................................................................................................... 3
2.1 Purpose ........................................................................................................................................ 3
2.2 Outcomes...................................................................................................................................... 3
3 CURRICULUM HTRANSFORMATION ........................................................................................... 4
4 LECTURER(S) HAND HCONTACT HDETAILS .................................................................................. 4
4.1 Lecturer(s)..................................................................................................................................... 4
4.2 Lecturer Havailability ....................................................................................................................... 4
4.3 University ...................................................................................................................................... 4
5 RESOURCES ............................................................................................................................... 5
5.1 Prescribed Hbook(s) ........................................................................................................................ 5
5.2 Recommended Hbook(s)................................................................................................................. 5
5.3 Electronic Hreserves H(e-reserves) ................................................................................................... 5
6 STUDENT HSUPPORT HSERVICES................................................................................................ 6
7 STUDY HPLAN ............................................................................................................................... 7
8 ASSESSMENT ............................................................................................................................. 8
8.1 General Hremarks ........................................................................................................................... 8
8.2 Assessment Hplan .......................................................................................................................... 8
8.3 Assignment Hdue Hdates .................................................................................................................. 8
8.4 Submission Hof Hassignments .......................................................................................................... 9
8.5 The Hassignments .......................................................................................................................... 9
8.6 Practice Hassignment...................................................................................................................... 9
8.7 Feedback Hon Hassignments .......................................................................................................... 10
8.8 Final Hmark ................................................................................................................................... 10
9 ACADEMIC HDISHONESTY......................................................................................................... 10
9.1 Plagiarism ................................................................................................................................... 10
9.2 Cheating...................................................................................................................................... 10
9.3 More Hinformation Habout Hplagiarism Hcan Hbe Hdownloaded Hon Hthe Hlink Hbelow ................................ 11
10 STUDENT HWITH HDISABILITY .................................................................................................... 11
11 FREQUENTLY HASKED HQUESTIONS ........................................................................................ 11
12 IN HCLOSING............................................................................................................................... 11
2
